Category Archives: Brick-and-Mortar Business

How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same)

Brick-and-Mortar Business

Jennifer Warren July 29, 2021 Picture this: Socialite Kim Kardashian and her sister Khole displaying a few nice-fitting JCPenney jeans on Facebook Live. Bet the jeans would have sold like hotcakes! In short, influencers hawking wares through live videos invariably invite more viewership, more engagement, more entertainment, and more SALES. Sigh! The fact: JCPenney, the … Continue reading How Livestreaming Rescued a Popular Chinese Brick-and-Mortar Company From COVID Crises (And How You Can Do the Same) →

Online Fulfillment Explained for Brick-and-Mortar Retailers

Brick-and-Mortar Business

River Cartie July 14, 2020 Brick-and-mortar fulfillment is cut and dry — customer comes in, customer pays, customer leaves with their new product. Ecommerce fulfillment, by contrast, is much more complicated. Remember those high school algebra problems where trains leave at different stations at different times in different directions? Welcome to ecommerce fulfillment. Online fulfillment … Continue reading Online Fulfillment Explained for Brick-and-Mortar Retailers →

Online Retail Options for Brick-and-Mortar Retailers

Brick-and-Mortar Business

River Cartie June 30, 2020 Ecommerce and brick-and-mortar stores are no longer two opposing sides; the great retail war is over. Rather than choosing one or the other, most successful companies today are opting for both. By now, most retailers recognize that an ecommerce site can complement their brick-and-mortar store — the problem is that … Continue reading Online Retail Options for Brick-and-Mortar Retailers →

Shifting Bricks-and-Mortar Businesses Online

Brick-and-Mortar Business

Dana Salman June 23, 2020 The COVID-19 pandemic has forced a fundamental shift in how many retail businesses operate. With the government closure of non-essential businesses and customers nervous about keeping proper social distances in retail spaces, many brick-and-mortar businesses have focused on adding ecommerce to their business model. While this shift may have happened … Continue reading Shifting Bricks-and-Mortar Businesses Online →

3 Simple Ways Brick and Mortar Storefronts Can Expand Their Online Footprint

Brick-and-Mortar Business

Deborah Sweeney — April 24, 2020 Studies have shown that 90% of American businesses are family-owned or controlled. Mom-and-pop shops are vital to their communities and the economy. Amid COVID-19, small businesses are hard at work adapting and pivoting their services and offerings for customers. One key area brick and mortar storefronts have been focused … Continue reading 3 Simple Ways Brick and Mortar Storefronts Can Expand Their Online Footprint →

E-commerce as an Alternative for Brick-and-Mortar Retailers

Brick-and-Mortar Business

Michael Begg — April 16, 2020 The impact of coronavirus can be seen throughout the different areas of our economy: airlines are struggling, restaurants are closing, and even the stock market has suffered. However, most economic losses in the United States are due to store closures. About 72% of retailers are already closing stores and … Continue reading E-commerce as an Alternative for Brick-and-Mortar Retailers →

Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely!

Brick-and-Mortar Business

James Glover — January 10, 2020 It’s no secret that digital sales are devouring the traditional brick-and-mortar marketplace. In fact, 2019 marked the first year in history that online retail beat out in-store sales, claiming a total of 12 percent of all transactions worldwide. In light of facts like this, we shouldn’t be surprised to … Continue reading Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely! →

10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail

Brick-and-Mortar Business

Young Entrepreneur Council — September 9, 2019 Follow @YEC — September 9, 2019 Changes in technology during the last decade have impacted every aspect of business, and this pace of change is likely to continue. To find out how upcoming changes could impact local or regional stores, members of the Young Entrepreneur Council said the … Continue reading 10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail →

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