James Glover — January 10, 2020 It’s no secret that digital sales are devouring the traditional brick-and-mortar marketplace. In fact, 2019 marked the first year in history that online retail beat out in-store sales, claiming a total of 12 percent of all transactions worldwide. In light of facts like this, we shouldn’t be surprised to … Continue reading Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely!
Category Archives: Brick-and-Mortar Business
10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail
Young Entrepreneur Council — September 9, 2019 Follow @YEC — September 9, 2019 Changes in technology during the last decade have impacted every aspect of business, and this pace of change is likely to continue. To find out how upcoming changes could impact local or regional stores, members of the Young Entrepreneur Council said the … Continue reading 10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail
7 Things from Brick-And-Mortar Stores You Should Use in Your Online Store
Jake Rheude — June 1, 2018 Follow @jakerheude— June 1, 2018 More and more people prefer shopping online rather than in stores in their towns, but that definitely doesn’t mean online shop owners can’t learn a thing or two from their brick-and-mortar companions. Here are just seven things that you can take from malls, shopping … Continue reading 7 Things from Brick-And-Mortar Stores You Should Use in Your Online Store
Blending Physical and Digital to Enhance Brick-and-Mortar Retail
Mike Covert — July 5, 2017 — July 5, 2017 We’ve all seen the stories. Stores are closing. Is it because retailers have too many locations? Has e-commerce taken away foot traffic? Is it a societal shift in how much digital is a part of our life? We feel it’s a combination of all three. … Continue reading Blending Physical and Digital to Enhance Brick-and-Mortar Retail
No longer brick-and-mortar vs. online retail: Customers view a ‘single lens’
Despite the ease of online shopping, consumers still crave the tactile experience of physical stores. Columnist Allan Haims explains how retailers can unify their channel strategies and take a best-of-both-worlds approach. Allan Haims on June 30, 2017 While people relish the convenience and vast inventory available via online shopping, today’s shoppers are still drawn … Continue reading No longer brick-and-mortar vs. online retail: Customers view a ‘single lens’
The other side of brick-and-mortar retail: Survival of the fittest
As the battle between online and in-store shopping ramps up, columnist Allan Haims explains what brick-and-mortar retailers can do to innovate and come out on top. Allan Haims on May 5, 2017 The stories about major brick-and-mortar retailers closing physical locations in favor of online-only models are piling on, garnering attention with hyperbolic doom-and-gloom … Continue reading The other side of brick-and-mortar retail: Survival of the fittest
Personalization in a post-brick-and-mortar world
Columnist Scott Heimes explains how personalized emails can help retail marketers gain a foothold in their struggle against the online competition. Scott Heimes on April 20, 2017 Competition from e-commerce sites is hurting physical storefronts. Up until now, retail stores have kept customers coming back by creating unique experiences and providing personalized services. Despite … Continue reading Personalization in a post-brick-and-mortar world
The new era of brick and mortar: not business as usual
Columnist Allan Haims discusses the shifting retail landscape and how brick-and-mortar retailers can stay competitive by offering customers unique omnichannel shopping experiences. Allan Haims on September 23, 2016 Retail marketers have long focused on perfecting their omnichannel strategies; however, the rules of consumer engagement have changed. Many major anchor stores are either closing or … Continue reading The new era of brick and mortar: not business as usual
10 Ways Brick-and-Mortar Business Owners Can Improve Their Online Presence
by Young Entrepreneur Council June 25, 2016 Follow @YEC June 25, 2016 1. Document Real Interactions in Your Store Local businesses have a huge advantage in that they have authentic interactions with their local community. Use photos, videos and testimonials from your brick-and-mortar location and share those on the web. The customers you feature will … Continue reading 10 Ways Brick-and-Mortar Business Owners Can Improve Their Online Presence
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