Tag Archives: Paid

Paid, Organic Search Least Prone To Fluctuations In Conversion Time

Paid, Organic Search Least Prone To Fluctuations In Conversion Time by Laurie Sullivan @lauriesullivan, September 28, 2017 Smartphone visits to retail sites in fourth-quarter 2017 are expected to overtake the desktop by about 0.09%, but a desktop visit to a retail site is worth about four times as much as a smartphone visit, according to … Continue reading Paid, Organic Search Least Prone To Fluctuations In Conversion Time →

Digital Platforms That Can Help You Generate Paid Leads

Digital Marketing Tools

Young Entrepreneur Council — September 25, 2017 Follow @YEC — September 25, 2017 On what digital platform have you had the most success generating paid leads and why? 1. LinkedIn People mean business on LinkedIn. We’re in the B2B space, and people are constantly looking to make connections to get better results in what they’re … Continue reading Digital Platforms That Can Help You Generate Paid Leads →

Here’s Why You’re Not Getting Paid By Clients

Account Management

Amanda Abella — September 21, 2017 — September 21, 2017 I’ve been in the freelancing game for a while now. I have seen the content marketing industry go from nothing to millions. And I’ve gone from making $ 5 in a month to getting paid hundreds of dollars for one blog. I’ve also been coaching … Continue reading Here’s Why You’re Not Getting Paid By Clients →

What Paid Media Is and How It Can Help Drive Revenue

Revenue Generation

John Caiozzo — August 8, 2017 Follow @johncaiozzo — August 8, 2017 Paid media is the quintessential solution for many businesses — “spend money, and all your problems will be solved. Invest in robust ad campaigns, and your ideal customers will flock to you.” Except it isn’t that easy, is it? Not when you’re struggling … Continue reading What Paid Media Is and How It Can Help Drive Revenue →

Get Paid Faster by Negotiating Payment Terms Up Front

Contract Management

Karl Sakas — July 26, 2017 Follow @KarlSakas — July 26, 2017 stevepb / Pixabay Negotiate payment terms during the sales process, when your agency has the most leverage. A client recently shared a success story from his agency—about how he negotiated a big prospect’s payment terms from Net 60 to Net 20. In effect, … Continue reading Get Paid Faster by Negotiating Payment Terms Up Front →

Got amazing content but no leads? 5 ways to rethink your paid strategy

Leads Generation

Content marketing isn’t easy — especially if you don’t have a content distribution strategy! Columnist Todd Saunders outlines how PPC can be used to enhance your organic content efforts. Todd Saunders on July 25, 2017 In the digital marketing world, there is an overabundance of content about content marketing. If you’re marketing a business, … Continue reading Got amazing content but no leads? 5 ways to rethink your paid strategy →

Why Your SaaS Marketing Needs to Include Paid Ads on Quora

SaaS Marketing

Andy Beohar — July 18, 2017 Follow @sevenatomsbuzz — July 18, 2017 While Google and Facebook are by far the most popular channels for paid ads, there are still others out there that provide excellent opportunities for brands who want to reach their target market online. Quora, a question and answer site maintained by its … Continue reading Why Your SaaS Marketing Needs to Include Paid Ads on Quora →

5 common mistakes made by B2B paid search novices

B2B Success

Looking to incorporate paid search into your B2B marketing mix? Columnist Pauline Jakober provides some advice for starting off on the right foot. Pauline Jakober on July 11, 2017 Here’s a common scenario in the B2B marketing space: You’re a member of your B2B company’s marketing team. As part of that team, you’ve become … Continue reading 5 common mistakes made by B2B paid search novices →