Tag Archives: Needs

3 Ultimate Skills Every Executive Coach Needs For Leaders

Paul KeijzerMay 3, 2015 My executive coaching activities have suddenly gained significant traction over the past year. I’m elated firstly because I enjoy making an impact and helping people and secondly because more and more executives are finally seeing coaching for what it truly is: An opportunity to get insights from someone who isn’t vested, … Continue reading 3 Ultimate Skills Every Executive Coach Needs For Leaders →

17 Google Chrome Plugins Every Digital Marketer Needs To See

Marketing Tools

WishpondApril 29, 2015 Starting out in the digital marketing world, there is a lot to know and a lot to learn. There are so many things, people, and bits of information you need to remember and collect, it can be overwhelming to say the least. Trust me, I’ve lived through it. But with the introduction … Continue reading 17 Google Chrome Plugins Every Digital Marketer Needs To See →

New Google Program May Be Just What Your Small Business Needs

Small Business

Susan SolovicApril 23, 2015 The descriptive phrase “user friendly” was invented because so many processes associated with technology can be a pain. Frankly, getting a small business firmly and properly established in Google search results and maps has been difficult for many owners. A friend of mine does online editorial work with several small businesses … Continue reading New Google Program May Be Just What Your Small Business Needs →

5 Promotional Campaigns Every SaaS Company Needs to Run

Ad Campaigns

Andrew MaceyApril 14, 2015 Promotion is an integral component of SaaS marketing. Whether you are launching a new product, or an upgraded version of an existing tool, promotion early and often can build valuable momentum in lead generation leading to an increase in sales. The beauty of marketing your SaaS product online is that there … Continue reading 5 Promotional Campaigns Every SaaS Company Needs to Run →

10 Skills A Digital Marketing Manager Needs To Succeed

Digital Marketing

Jeff BullasMarch 27, 2015 A digital marketer is like a conductor. Many players, a lot of shiny noisy instruments and a big audience. It means understanding the nuances of the new web paradigms and how they interact. It’s about knowing about how each of the social and digital channels operate and interact with each other … Continue reading 10 Skills A Digital Marketing Manager Needs To Succeed →

Twitter Secrets Every Marketer Needs To Hear

Twitter

Jordana KleinMarch 17, 2015 140 characters is more than enough space to produce a clever phrase or eye-catching statement that consumers want to know more about. Twitter has grown immensely since its introduction into the social media realm. And, of course, marketers have taken full advantage of this easily accessible tool. But there may be … Continue reading Twitter Secrets Every Marketer Needs To Hear →

Mapping Content to Search Marketing Strategy: 3 Trends and the Takeaways Your Brand Needs to Know

Content Marketing

Kevin GamacheMarch 9, 2015 As brands contend with the ever-changing nature of the search landscape, the hunt for visibility is at the core of the current trends in both organic and paid search marketing. These are my picks for the top three search marketing trends that brands need to be aware of – and what … Continue reading Mapping Content to Search Marketing Strategy: 3 Trends and the Takeaways Your Brand Needs to Know →

4 Features Every Local Business Website Design Needs

Website Guidelines

Harmony MajorMarch 9, 2015 No business can afford to waste money on tools that don’t work. Local businesses must be particularly discerning when deciding where to distribute the yearly budget. A useful litmus test for local business website design is whether the website will pay for itself over time. Good design is not decoration. Your … Continue reading 4 Features Every Local Business Website Design Needs →

How to Evaluate Your Ecommerce Needs: A Breakdown of Benefits for Licensed and SaaS Solutions

eCommerce

Ryan ShieldsMarch 7, 2015 I am often asked by partners, employees, prospects and customers to provide insight on the ecommerce landscape and what trends I see shaping the industry. One of the current “hot topics” is the question of whether successful online merchants should opt for a licensed or SaaS-based solution for their ecommerce platform. … Continue reading How to Evaluate Your Ecommerce Needs: A Breakdown of Benefits for Licensed and SaaS Solutions →