Tag Archives: need

Recent funding news indicates increased need for data compliance management

The digital compliance industry is growing as organizations prioritize data privacy. Jennifer Cannon on July 12, 2019 The past year has brought on an enormous shift for digital marketers and organizations. In the wake of GDPR —  and with CCPA going into effect in less than six months — data privacy compliance has become a … Continue reading Recent funding news indicates increased need for data compliance management →

The Most Important Types of Emails You Need for Email Marketing Success

Emily Goldfarb — July 10, 2019 — July 10, 2019 Email marketing is a crucial facet of an effective digital marketing strategy, with 80% of retail professionals indicating that email is their most important contributor to customer retention. In order to use email marketing most effectively to boost conversion rates and increase your ROI, you … Continue reading The Most Important Types of Emails You Need for Email Marketing Success →

Behavioral Shifts In Voice Search Demonstrate Need For SEO

Behavioral Shifts In Voice Search Demonstrate Need For SEO by Laurie Sullivan , Staff Writer @lauriesullivan, July 9, 2019 Consumers are shifting their behavior toward using their voice to find answers, albeit slowly. The Voice Assistant SEO Report For Brands — released in July by Voicebot, which produces independent research on voice and artificial intelligence, and … Continue reading Behavioral Shifts In Voice Search Demonstrate Need For SEO →

Customized Messages And What Brands Need To Focus On

Customized Messages And What Brands Need To Focus On by Laurie Sullivan  @lauriesullivan, Yesterday IgnitionOne, which once focused intently on search advertising and marketing, has spent the past few years analyzing data to determine its best use for brands. Now the company hopes its focus on real-time channels, from performance marketing to customer experience, will … Continue reading Customized Messages And What Brands Need To Focus On →

Moving from vendor to seller on Amazon? Here’s what you need to know

If you are a smaller vendor (less than $10M per year), Amazon is poised to implement a change to require a transition from a wholesale supplier to a marketplace seller. Melissa Burdick on July 2, 2019 Amazon always takes the long view. Though it’s hard to imagine Amazon’s domination of e-commerce changing any time soon, … Continue reading Moving from vendor to seller on Amazon? Here’s what you need to know →

Digital Marketing Trends You Need to Pay Attention to Now!

Dave Sutton — June 25, 2019 — June 25, 2019 According to Internet Live Stats, over four billion people are online today. That’s more than half of the world’s population. In light of this, most businesses have made establishing an online presence a top priority. From engaging users on social media to deploying sophisticated email … Continue reading Digital Marketing Trends You Need to Pay Attention to Now! →