by Kathi Miller-Miller January 6, 2016 Follow @KathimilleJanuary 6, 2016 There’s no doubt about it, middle management is hard. Chances are you find yourself wearing all kinds of hats. In fact, any given week may find you completing tasks ranging from candidate screening to refereeing, mentoring and yes sometimes even producing final deliverables yourself to … Continue reading 8 “Must Do’s” for Great Leadership
Tag Archives: must
5 Roles Every Startup Entrepreneur Must Play
by Joel Goldstein January 5, 2016 Follow @joelgoldsteinJanuary 5, 2016 From securing investments, finding the right distributors and hiring the perfect team, being a startup entrepreneur means wearing many different hats. Here are five roles every entrepreneur can expect to play in their startup: The Cheerleader. The leader of a startup must have the skills … Continue reading 5 Roles Every Startup Entrepreneur Must Play
Ringing In 2016 Predictions, But Someone Must Shoot This Zombie In The Head
by Laurie Sullivan @lauriesullivan, December 31, 2015 The era where a mere click and impression are top metrics is dead, but as Julia Greenberg, staff writer at WIRED, puts it, “someone still needs to shoot this zombie in the head.” The events that will take place in 2016 might surprise even seasoned marketers and advertisers. … Continue reading Ringing In 2016 Predictions, But Someone Must Shoot This Zombie In The Head
Four Must Answer Questions For Startups And Target Audiences
by Lisa Fernow December 28, 2015December 28, 2015 I have been working with a really cool startup lately to help them develop their first formal marketing plan, and the first question we had to address was, “who should we target?” Defining your target audience correctly when innovating in the market is life-or-death important. Not only … Continue reading Four Must Answer Questions For Startups And Target Audiences
5 Remarkable Remarketing Audiences Retailers MUST Target
by Margot da Cunha December 27, 2015December 27, 2015 A retail marketer who isn’t utilizing remarketing is like a fisherman with no bait. Similarly, your chances of catching a fish (or conversion) are much smaller if you don’t have the proper tools to do so. With the holiday season upon us, I’ve been doing a … Continue reading 5 Remarkable Remarketing Audiences Retailers MUST Target
5 Questions You Absolutely Must Ask When Building a Social Media Strategy
by John Darwin December 17, 2015 Follow @johnwdarwinDecember 17, 2015 Why do companies’ social media efforts fail? Though there’s a number of reasons companies fall short on social media, one of the most common reasons is simple: a lack of strategy. Getting active on social media for the sake of being on social media is … Continue reading 5 Questions You Absolutely Must Ask When Building a Social Media Strategy
Top 9 “Must Do” Blogging Myths
by Gina Badalaty December 14, 2015 Follow @GinabadDecember 14, 2015 There is a wealth of information available on how to become a better blogger, but are these ideas really effective? Are the “tried and true” tips always correct or do they sometimes have it wrong? Here are 9 “must do” blogging myths: Myth 1: Write … Continue reading Top 9 “Must Do” Blogging Myths
Considering a Groupon? 5 Pitfalls You Must Avoid
by Susan Solovic December 13, 2015 Follow @SusanSolovicDecember 13, 2015 A friend lives in a townhouse and it’s about time to pressure wash the exteriors. The homeowner association got a few bids, but one owner spied a Groupon deal, which would have been significantly less expensive. He tried, unsuccessfully, to talk all the other owners … Continue reading Considering a Groupon? 5 Pitfalls You Must Avoid
Why Respecting Employees Is A Must
by Ryan Mead December 25, 2015 Follow @govitruDecember 25, 2015 “I’m not concerned with your liking or disliking me… All I ask is that you respect me as a human being.” -Jackie Robinson This quote is interesting because this could be the very thing your employees are trying to say to you. If you were … Continue reading Why Respecting Employees Is A Must
3 Questions You MUST Answer to Be Successful
by John Nemo November 25, 2015 Follow @JohnNemoPRNovember 25, 2015 I recently conducted an interview via email with a reporter for a large, national business publication. (Strange, considering I started my own career as a journalist with a college degree – Print Journalism – that no longer exists. Remember printed newspapers? Me neither.) Three Questions … Continue reading 3 Questions You MUST Answer to Be Successful
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