Tag Archives: must

Why You Must Embrace Continuous Rapid Improvement or Slowly Die

by Kyle Lacy February 18, 2016 Follow @kyleplacyFebruary 18, 2016 The rate of change we experienced at ExactTarget between 2012-2014 was mind-boggling but could never compare to the earlier days of the company. Over the past year at OpenView, I’ve learned that the period of time between early stage and expansion stage for a software … Continue reading Why You Must Embrace Continuous Rapid Improvement or Slowly Die

15 Chrome Extensions Social Media Marketer Must Have In Their Toolbox

By Jessica Davis|2016-01-31T14:11:21+00:00February 4th, 2016|Social Media Marketing|0 Comments Being a good juggler should probably be one of the necessary qualifications for a social media manager. Managing multiple social media accounts, keeping them updated, finding content for each of them and engaging with the audience; all of it can be time-consuming and difficult to accomplish in … Continue reading 15 Chrome Extensions Social Media Marketer Must Have In Their Toolbox

3 Reasons Why Marketers Must Retarget Their Social Ads

by Carolyn Berk January 7, 2016 Follow @CarolynBerkJanuary 7, 2016 If you’re running ads for your business on Facebook or Instagram, retargeting is not optional — it’s a requirement if you want to ensure that you’re delivering your ads to the best possible audiences and capturing revenue growth opportunities before your competition snatches them up. … Continue reading 3 Reasons Why Marketers Must Retarget Their Social Ads