Kate Rose — June 26, 2018 Follow @rosemcgrory — June 26, 2018 You may have heard in the news this week that Unilever have called out the amount of fraud within the social media industry, and Instagram in particular. Their Chief Marketing and Comms Officer, Keith Weed, has stated that none of their brands will … Continue reading Are We Finally Calling Time on Social Media Fraud?
Tag Archives: Media
How to Expand Social Media Reach Using Paid Social
Jenny Traster — June 25, 2018 — June 25, 2018 Social media has proven its worth as a valuable marketing channel, and it can become even more valuable when you supplement your efforts with paid social. The organic reach of social media is decreasing, with traditional posts and tweets getting less attention than in the … Continue reading How to Expand Social Media Reach Using Paid Social
Create A World-Beating Social Media Marketing Strategy Plan
Sahail Ashraf — June 25, 2018 — June 25, 2018 Whether you’re working for a brand on an agency basis, or running your own ship, if you don’t plan your social media marketing you will be wasting the two most important components to a business: time and money. You can count the number of brands … Continue reading Create A World-Beating Social Media Marketing Strategy Plan
Got Media Buying Woes? Go Systemic.
Aidan Cole — June 20, 2018 Follow @aidanjcole— June 20, 2018 With 68 percent of all American adults on Facebook, it’s no secret that social media is a marketing goldmine. Social media has connected us like never before, giving businesses and marketers the opportunity to reach wider audiences. Unfortunately, it’s not all sunshine and roses … Continue reading Got Media Buying Woes? Go Systemic.
6 Examples Of Incredible Social Media Marketing Campaigns
Sahail Ashraf — June 20, 2018 — June 20, 2018 As we are halfway through 2018 it seems a little early to be thinking of ‘best of’ lists. The last year was pretty good, as it happens, so we thought we’d have a little crawl through it, and see which campaigns really inspired us. The … Continue reading 6 Examples Of Incredible Social Media Marketing Campaigns
How Social Media Web Design Can Help Drive Revenue
Sujain Thomas — June 19, 2018 Follow @sujainthomas — June 19, 2018 geralt / Pixabay When you are running a business, you have to be at the top of your game at all times. It’s important to constantly seek out ways to expand your business and generate increasing revenues over time. Your website is an … Continue reading How Social Media Web Design Can Help Drive Revenue
6 Advanced Techniques to Generate Leads with Social Media
Manvi Agarwal — June 18, 2018 Follow @manviagarwal28 — June 18, 2018 Are you struggling to generate additional leads for your growing business through social media? In a poll, 63% of online marketers admitted that social media lead generation was their most difficult challenge. However, 70% of those same marketers stated that converting these leads … Continue reading 6 Advanced Techniques to Generate Leads with Social Media
Top 10 Free Social Media Monitoring Tools
Warren Knight — June 18, 2018 Follow @warrenknight — June 18, 2018 Juggling many social media accounts across a multitude of platforms can start to seem like an impossible task. In order to stay active, engaged and relevant with your audience along with still making time for your personal life can be a tricky balance … Continue reading Top 10 Free Social Media Monitoring Tools
The five facets of media
A lot has changed in the media world in recent years, but contributor Peter Minnium explains how some aspects of the media experience remain fundamental. Peter Minnium on June 15, 2018 I recently overheard a conversation amongst a group of interns tasked with mapping the new media landscape: “Uber is clearly a medium, not … Continue reading The five facets of media
Social Media Posts: Quality Beats Quantity Every Time
Samantha Martin — June 15, 2018 Follow @Socially_Sam — June 15, 2018 Do you think you need to be putting out loads of social media posts? Are you putting out content just for the sake of putting out content that’s perhaps not of a very good quality? Is your poor quality content reflecting badly on … Continue reading Social Media Posts: Quality Beats Quantity Every Time
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