Kyle WongApril 29, 2015 “There is no ROI in anything if you don’t learn how to use it.” -Gary Vaynerchuk, Founder of VaynerMedia There is a near consensus that social media marketing is valuable because it allows companies to directly engage with their customers, build brand presence, and ultimately sell more products. However, justifying the value … Continue reading What Is The Value Of Social Media Engagement?
Jordan ConApril 29, 2015 Weird thing for a social marketing measurement company to post, huh? It’s not even click bait — it’s true. I’ll even say it again: stop focusing on your brand’s social media posting. Owned social (what your brand posts) as a powerful business driver is a thing of the past. If anything … Continue reading Stop Focusing On Your Brand’s Social Media Posting, Here’s What You Should Be Focusing On Instead
Shane BarkerApril 28, 2015 Are you using social media to promote your startup? Would you like some tips on how to get your startup setup on social media the right way? In the 21st century world where people can easily connect with each other online from another world, it’s essential that you have an effective … Continue reading How to Get Your Startup Setup on Social Media the Right Way
Apeksha HariharApril 27, 2015 With the tragedy that hit Nepal on Saturday and the rising death count, we at Social Samosa want to request all brand managers to stop opportunist marketing and use their resources for the better. We are aware of your social reach and budgets and humbly request you to take a stand … Continue reading Social Media And Its Role In Disaster Management
Frank BocchinoApril 27, 2015 There is money to be made in social media. But it’s not being made where you’d think — or at least where I thought. The bulk of the money is being made by companies and individuals selling services to other companies and individuals with the hopes of making money in social … Continue reading Social Media Money Making is all in the Inception
Anna ColibriApril 27, 2015 So, you want to put together a social media plan that: Doesn’t break the bank or take all day, every day, for the rest of your life Expresses your brand messages and Hey, how about this? Converts internet surfers into loyal customers and raving fans Good luck with that! I can’t … Continue reading 11 Tips for a Social Media Plan That Rocks & Rules
Alex CharalambousApril 26, 2015 Many B2B businesses have hopped on the social media train and are using it on a regular basis. While many started with only one or two accounts, others have expanded their social media presence on many different platforms and need a way to easily manage them all. As many businesses are … Continue reading 5 Recommended Tools For B2B Social Media Management
Bill FaethApril 26, 2015 Professional Networking in the Digital Age Social media is a business development professional’s dream. It’s never been easier in history to forge connections with exactly the right people. Some sales and marketing pros would argue that social media will never replace the importance of face-to-face meetings and conference calls. For B2B … Continue reading 7 Social Media Lessons From a Lifetime of Networking Events
Amanda GrinavichApril 26, 2015 As a working professional, social media can present an internal challenge: we want to get out there and have fun and talk about our personal interests, but we also want to play it cool for that ‘professional’ side of us. The good news is, you can do both. Keeping it professional … Continue reading Keeping It Professionally Real on Social Media
Simina IgnatApril 24, 2015 Filling the pipe with new prospects is a constant challenge for any business owner. In the past we used to buy lists and cold-call the hell out of them but that kind of prospecting just doesn’t work anymore. Think about it, have you been cold-called recently? Did you enjoy the experience? … Continue reading How To Prospect On Social Media
