Anna GuerreroMay 4, 2015 Do you want double your social engagement and get your content shared like crazy? For small businesses and brands everywhere, posting multiple images on social media has been proven to have massive traction It seems simple right? But if it was so easy wouldn’t everybody do it? Like most good things, … Continue reading 10 Types of Visual Social Media Posts That Get Shared Like Crazy
Contributor Katy Keim explains how digital shaming is gradually blurring the lines of social customer service. Katy Keim on May 4, 2015 Fielding customer complaints has always been the role of a company’s customer care team. However, the pervasive rise in using social media to connect more directly and instantly with brands has fundamentally changed … Continue reading Brand Missteps In The Social Media Spotlight: The New Rules Of The “Shame Game”
Mandy EdwardsMay 2, 2015 The week is here! This week I am off to the Southern C Summit in Charleston. This is a gathering of some of the South’s brightest social media pros, business owners, techies and more! Of course, it 99% women, so you get who I’m talking about 🙂 I, for one, am … Continue reading Maximizing Social Media at Events
Chris HortonMay 2, 2015 Fueled by new technologies and widespread corporate adoption, social advertising is finally hitting the mainstream. According to a recent report issued by Strategy Analytics, ad spend on social networks grew a robust 41% globally in 2014, totaling over $ 15.3 billion, and now accounts for 11% of global digital ad spend. … Continue reading Is Social Advertising Subverting Social Media Marketing?
Tom BuchheimMay 1, 2015 It was a regrettable tweet. It didn’t hit the mark. But more than anything, it should have never come to this. In quite possibly the highest-profile social media firing over an ill-advised tweet ever, the Houston Rockets quickly and publicly parted ways with the team’s long-time social media manager, Chad Shanks. … Continue reading Social Media Managers Are Not On An Island
InklyoMay 3, 2015 New social media management tools can help you gain customer loyalty If you have ever tried digital marketing for your business, you have heard of social media marketing. This is a method of promoting your brand and products through social media sites, such as Facebook, Twitter, and Pinterest. You may have heard … Continue reading Top 7 Social Media Management Tools
Katie CooperMay 2, 2015 With so many social media management tools to choose from, it can get a bit overwhelming for a business to decide which tools are worth the money and will deliver highest returns in efficiency. Most of these platforms do a majority of the same things, but there are pros and cons … Continue reading Inside The Toolbox: 3 Social Media Management Tools Tested And Ranked
Stuart HolmesMay 1, 2015 So you have built a website. Now what? You might just be sitting and twiddling your thumbs trying to figure out what the next step is. Your website may look lovely, but if it sits online with no visitors, it’s not really helping to grow your business. Along with organic, referral … Continue reading How to Drive Social Media Traffic
Contributor Sahil Jain shares the top questions asked by marketers at a recent social media event, along with the expert panelists’ answers. Sahil Jain on April 30, 2015 More often than not, marketers and the companies they work for have limited resources. Unless you have an infinite amount of time or money, driving success on every … Continue reading Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask
Trevor YoungApril 29, 2015 The social web has been with us for a while now, albeit it has continually evolved at an incredible rate during that period. However, there have been many etiquettes, or ‘truisms’ if I can put it that way, that have more or less been established around social media that unfortunately still … Continue reading 5 Things Small Businesses Are Doing Wrong On Social Media (And How To Fix Them)
