Debra Murphy November 11, 2021 The importance of content marketing to your small business marketing strategy cannot be understated. Content marketing in conjunction with SEO is a powerful marketing strategy. It can help small businesses become highly visible to their target audience. By writing, publishing, and distributing content regularly, you build credibility, authority and trust … Continue reading Importance of Content Marketing for Small Businesses
Ruhi Van Andel | November 3rd, 2021 Last night I dreamed that I was sitting in a meadow with a small pink pig, scratching it behind one of its twitchy ears and saying: “It’s okay, piggy, it’s okay.” My dream had nothing to do with marketing, but it did make me think about this: … Continue reading The Basics of Video Marketing
Learn what tools can help you meet new expectations and demands of your customers. Cynthia Ramsaran on November 8, 2021 Now is the perfect time for marketers to build on what we’ve collectively learned over the past 18 months and prepare for a comeback by embracing marketing agility. In this webinar, experts from Adobe … Continue reading Speed matters: 3 ways to win with marketing velocity in the new year
Kinga Edwards November 5, 2021 Affiliate marketing is a powerful way to make money online. However, there are many ways that you can completely ruin your affiliate marketing efforts. Many people focus on the wrong aspects of affiliate marketing and end up throwing away potential earnings because they don’t know what they’re doing. This blog … Continue reading 9 Ways to Completely Ruin Your Affiliate Marketing Efforts
Tom Wozniak November 7, 2021 As we head toward the end of 2021, it’s been a challenging and successful year for the digital marketing industry. Challenging, because of the uncharted waters brought on by the pandemic and evolving data privacy regulations. Successful, because while real-world marketing was impacted most by people staying home, the digital … Continue reading 5 Email Marketing Trends to Watch for in 2022
Syed Balkhi November 5, 2021 Are you interested in improving your social media marketing strategy? If so, you’re far from alone. Believe it or not, 2022 is right around the corner, so many business owners and marketers are wondering how to get more engagement and conversions from their existing social media accounts. Globally, over 3.96 … Continue reading How to Improve Your Social Media Marketing Strategy for 2022
Debra Murphy November 5, 2021 Video marketing campaigns have been buzzing all over social media platforms. This marketing strategy conveys product messages that people are often reluctant to find for themselves. As video content is becoming popular, marketers should take this opportunity to leverage their campaigns using this content format. But before jumping into video … Continue reading 7 Biggest Video Marketing Mistakes You Should Know
Marija Kojic November 3, 2021 Long gone are the days of shouting out your promotional materials at the empty void with hopes that the people who may hear it also happen to be interested in your product. Nowadays, many marketing strategies revolve around finding ways to promote your product directly (and sometimes exclusively) to those … Continue reading How to Aim Your Affiliate Marketing Campaign at the Right Crowd
Why Return on Effort is an essential metric for content marketers. Corey Patterson on November 4, 2021 The demand for creative, high-quality content is growing in our digital world. Consumers want engaging, personalized experiences when connecting with brands. As a result, customer experience with content is a top metric of success in many marketing organizations. … Continue reading How to measure content marketing ROI and ROE
Susan Tucker November 3, 2021 What started as a mobile app to share photos has evolved into a diverse social media platform that small businesses worldwide have the opportunity to tap into. With over 1 billion users – about 60% of whom use the app daily – Instagram is the perfect platform to grow your … Continue reading Small Business Tips: How to Do Instagram Marketing
