AI and machine learning are helping marketers in more ways than you can imagine. As 2019 gets underway and your marketing plan unfolds, you’ve probably set some goals for the coming year: We’re going to break down the data silos that keep us from understanding our customers. We’re going to improve our messaging relevance. We’re … Continue reading Riding the wave of AI: Is your marketing campaign as smart as it can be?
Esther Cohen — January 28, 2019 — January 28, 2019 Running a digital marketing business? Need to accelerate your growth? This guide shares some advanced tactics to grow your digital marketing agency faster. It’s tough out there for digital marketing businesses. Startups are eating away at your market share, global competitors are undercutting your prices, … Continue reading How to Grow Your Digital Marketing Business (Advanced Strategies)
Sue Reynolds — January 24, 2019 Follow @suereynolds — January 24, 2019 2018 was a tough year for social media marketing. In September we learned of a massive Facebook data breach, exposing the accounts of over 50 million users. The ramifications of that breach are still not fully understood, but the news spread, ironically, around … Continue reading Social Media Marketing in 2019: Why Trust is the New Black
Jared Atchison — January 24, 2019 — January 24, 2019 The new year is here and it’s time to kick your web development business into overdrive. There’s no doubt that the web development industry is growing at a rapid rate. Between now and 2026, the US Bureau of Labor Statistics is predicting that this field … Continue reading 3 Tips for Marketing Your Web Development Business in 2019
Nicole Blanckenberg — January 27, 2019 Follow @https://twitter.com/NicoleBlancken — January 27, 2019 What marketing platforms are a must for eCommerce businesses like yours and how much should you expect to budget? We’ve got all the answers in this guide to eCommerce marketing costs. It goes without saying that online advertising is an absolute must for … Continue reading Your Ultimate eCommerce Guide to Marketing Costs
Steve Hamm — January 26, 2019 Follow @maasprosrdu — January 26, 2019 Email marketing is a popular tool for companies who are interested in building up their relationship with customers, attracting new leads and sharing the latest news and updates with their contacts. The right automated marketing and CRM software can make it easier for … Continue reading How to Declutter Your CRM’s Email Marketing and Make it More Efficient
Ross Sibbald — January 25, 2019 Follow @https://www.twitter.com/rosssibbald — January 25, 2019 The year 2020 is just around the corner and before you know it, it will be here! It is a date of almost legendary proportions and for many years it has been a landmark date in terms of strategy planning for many blue … Continue reading Stop Just Reading About Email Marketing Trends and Start Implementing Them
Mike McMillan — January 24, 2019 — January 24, 2019 Basic keyword research plays a fundamental role in any marketing effort and should be the starting point when creating a new website for your business. It should be noted that good keyword planning doesn’t exempt pursuing other forms of search engine optimization (SEO) or having … Continue reading Digital Marketing: Keyword Research 101
Lindsey Flagg — January 23, 2019 Follow @lindseyjflagg — January 23, 2019 TeroVesalainen / Pixabay The digital marketing landscape is always changing. While this is one of the most rewarding elements of working in digital for many B2C professionals, it also presents challenges for digital marketers who want to keep their skill set relevant and … Continue reading The Best Free Digital Marketing E-Courses
Add to your brand’s charisma by actively listening to what your customers care about, demonstrate how you add value to them and create stories that resonate on an emotional level. Learn how it’s done. Allen Martinez on January 23, 2019 Data, facts, and logic make it easier to measure, predict and understand. It’s all … Continue reading How to be charismatic: Marketing with charm, heart and personality
