Dan Fries August 7, 2020 Have you ever thought about combining your social media marketing strategy with email marketing? After all, social media marketing is excellent for widening reach, and email marketing is an equally awesome tool to convert those people you’ve reached from being leads to becoming actual customers. So if you merge the … Continue reading How Small Business Owners Can Integrate Social Media Marketing and Email Marketing to Generate Better Results
Laura Donovan August 5, 2020 geralt / Pixabay Five trends to incorporate into your Digital Media Marketing Strategy for the remainder of 2020 and in 2021. · Google Verified Listing for Local SEO Crucial Local results will show in a user’s search when they are searching for businesses near their location. Improving your business’ local … Continue reading 2020/2021 Digital Media Trends to Work into Your Marketing Strategy – Online Search
Tom Wozniak August 3, 2020 Video is widely recognized as one of the most powerful tools for marketing and communication. Having put together various types of video marketing programs for multiple companies over the years, I’m a big believer in the effectiveness of video as a tool in your content marketing program. Below are four … Continue reading 4 Ways to Add Video to Your Marketing Strategy
Michelle Morgan August 1, 2020 Marketing with videos on Facebook can be a great way to get your message in front of your target audience while using a more dynamic ad creative. Most people want more video. The only problem? Video marketing can be intimidating for those who haven’t done it. In this post, I’m … Continue reading 9 Ways to Level Up Your Facebook Video Marketing
Brad Smith July 30, 2020 The average person will watch 84 minutes of online video every day this year. Every day. With users consuming that much video, your marketing needs to stand out. That’s why personalized video marketing is key. After all, 91% of consumers are more likely to shop with brands that recognize them … Continue reading How to Use Personalized Video Marketing to Increase Your Engagement
David Hunter July 31, 2020 Digital marketing isn’t rocket science. If you have the right tools, that is. Your digital marketing strategy will depend greatly on your overall business goals, but if you are just getting started — by moving an existing business online, starting your own business from scratch, or simply giving in (finally) … Continue reading 3 Digital Marketing Tools for Small Businesses
Ashley Poynter July 30, 2020 I was recently talking with a friend who heads up sales for a B2B company and she was lamenting the fact that her organization is not producing content. “I’d love to do more email marketing. I know it can be highly effective. But we don’t have content and we just … Continue reading Fintech Marketing Tips: If You’re Not Adding Value, Why Should I Buy?
Susan Hallam July 28, 2020 The marketing world as we know has been turned on its head, thanks to COVID. We are still a long way from overcoming the global pandemic, and there is still vast uncertainty over what our new future will look like when the dust settles. One thing is certain, though: the … Continue reading 3 Trends For Mapping Your Marketing Strategy to the “Next Normal”
Susan Tucker July 21, 2020 It is impossible to ignore that COVID-19 has completely upended the world we live in. Times are dramatically different now than they were just seven months ago. As we learn to live in this new reality, we must figure out how to adapt and overcome. This is especially true when … Continue reading Navigating Social Media Marketing During COVID-19
Alice Corner July 24, 2020 geralt / Pixabay Instagram is a highly visual medium, and that’s why it’s the perfect platform for your content marketing. Especially if your business relies on visuals such as videos, graphics, or photography, Instagram can be a great way to build an audience. But even if you’re in a less … Continue reading 5 Fresh Ideas for your Instagram Marketing
