Tag Archives: Marketing

Future of Business Processes: Trends in Business Setup, Marketing, Consumer Behavior and Customer Relations

Joseph Chukwube August 15, 2021 What does the present tell us about the future? Process optimization plays a vital role in meeting customer needs and ensuring that business development initiatives are well-managed. There has been a marked increase in the number of (new and established) businesses implementing technology as part of their overall business strategy. … Continue reading Future of Business Processes: Trends in Business Setup, Marketing, Consumer Behavior and Customer Relations

Self Marketing: How to Promote Yourself on Social Media

Lyudmila Kovalenko August 14, 2021 According to Statista, nearly 4 billion people, over half of the global population, are engaged in some form of social media. Furthermore, approximately 40% of those internet users interact in social media for self-marketing and business purposes. Social media offers countless opportunities to present your activities or business initiatives to … Continue reading Self Marketing: How to Promote Yourself on Social Media

Create the Right Digital Marketing Strategies for Your Small Business

Pam Aungst August 13, 2021 Marketing strategies are key to any business’s success. For small businesses, developing the right digital marketing strategies is vital to their success. While it might be tempting (and convenient) to put all of your marketing spend behind one digital marketing promotion idea, it’s better to spread the wealth between different … Continue reading Create the Right Digital Marketing Strategies for Your Small Business

Key Questions to Ask When Building a Strategic Integrated Marketing Plan

Christa Tuttle August 8, 2021 Marketing campaigns require a large investment in terms of cost, effort and reputation. Before planning and executing a campaign, it is important to think strategically about what will be included. From activities to deadlines and key players involved, there are a lot of factors that go into created an integrated … Continue reading Key Questions to Ask When Building a Strategic Integrated Marketing Plan

What Should Your Social Media Marketing Focus On: Customer Service or Content?

Arik Hanson August 5, 2021 What makes a brand “best in class” when it comes to social media marketing? It’s a question almost every company wants to answer. Clients are constantly asking me what other companies are doing in terms of social media marketing best practices. Companies want to learn and get better at social … Continue reading What Should Your Social Media Marketing Focus On: Customer Service or Content?