Nick Whitmore — December 13, 2017 Follow @ContentWritingo — December 13, 2017 There’s a well-known moral exemplified in the tortoise and the hare fable – “slow and steady wins the race.” The same is true in ecommerce marketing. Customers aren’t always easy to engage — the average cart abandonment rate is 69.2%. It takes persistence … Continue reading 10 Ways To Market Your Ecommerce Site
Karen Cordaway — December 8, 2017 — December 8, 2017 There are many ways to market online. According to Entrepreneur.com, when you’re looking to get started with marketing on social media, deciding your goals, taking your resources into account, knowing your audience and creating stellar content are some of the essential steps to get started. … Continue reading 4 Key Steps to Market Online and Attract More Clients
John Rampton — November 20, 2017 — November 20, 2017 Since 2010, the Saturday after Thanksgiving, and sandwiched in between Black Friday and Cyber Monday. It is dedicated to supporting small and local businesses across the country. Launched by American Express, the idea behind Small Business Saturday is to helps communities thrive. The day encourages … Continue reading How to Market Your Business for Small Business Saturday
Doug Ehrenkranz — October 25, 2017 — October 25, 2017 ashlinbpg / Pixabay Being an executive in the job market can be a long and harrowing journey, especially if you’re dealing with a non-compete clause keeping you from certain positions for up to a year. Competition for the jobs you want is high, the supply … Continue reading 5 “Watch-Outs” for Executives in the Job Market
Laura Patterson — October 17, 2017 Follow @LauraVEM — October 17, 2017 Ideas for new markets to serve can come from Marketing and anywhere externally or internally, e.g. best customers or a partner, a member of the C-Suite, and Sales or Customer Support departments. If sales are flagging or if your revenue goal is especially … Continue reading Are You Really Ready to Enter a New Market?
Evelyn Timson — October 17, 2017 Follow @Aspect_FandV — October 17, 2017 It has often been said of the internet that content is king. Create fabulous content and it will get noticed by savvy and eagle eyed content consumers and spread across social media like wildfire, garnering you a bucket load of brand exposure in … Continue reading How to Avoid Orphan Video Content With Effective Market Activation
Mary DavenPort — October 2, 2017 — October 2, 2017 FotografieLink / Pixabay As of 2016, tech industry turnover rate was 560,250 professionals per month, reaching a ten year high in the United States. With no sign attrition will naturally decrease, organizations are compelled to consider hiring and retention strategies that prevent the expensive turnover … Continue reading Keeping Employee Attrition Rates Low in a Tight Market
Harry Rollason — September 16, 2017 — September 16, 2017 Conservatives are those companies who have achieved high investment but low innovation in social care. There are a number of reasons why companies might end up here but most often it’s due to legacy systems, internal bureaucracy, and a lack of executive awareness or interest … Continue reading How Social Conservatives Can Evolve into Market Leaders
Richard DePaso — September 15, 2017 Follow @LasVegasVideo — September 15, 2017 The future has arrived and video marketing is the key to growth for your business. According to HubSpot, “4 times as many customers would rather watch a video about a product than read about it and over 43% of people want to see … Continue reading Interested in Video Marketing? Here Are 5 Reasons You Need to Market With Video
In the final part of this series, contributor Jane Loring advises brands on how to harness the power of interactive native content to improve customer retention. Jane Loring on September 11, 2017 Over the past few months, we have been examining the many advantages that interactive native content has to offer. From brand awareness … Continue reading How to market your brand using interactive native content, Part 6
