Lindsey StemannApril 6, 2015 Our first pit stop in LinkedIn when we begin working with our clients is LinkedIn’s Privacy & Settings. Since there are many ways to customize your experience in LinkedIn, we have written on the topic many times. It should come as no surprise when I recently went into my own Privacy … Continue reading New Location: Managing Your LinkedIn Account
Kelly ShepskoApril 4, 2015 Spring is finally in the air and while it took long enough for the northeast to warm up, we’re in the clear and are excited to get outside and enjoy some beautiful weather! I don’t know about you, but I’ve been itching to get back on my beach cruiser and enjoy … Continue reading Social Media Spring Cleaning: 4 Must-Haves for Managing Your Social Presence
Arline RamirezMarch 25, 2015 Upfront, offshore outsourcing is the manager’s dream come true. All those little details that nibble away at your time – direct reports, accounts payable, emails – are already taken care of before you reach your office desk. Plus, you managed to slash staffing costs by 60-70 per cent. While dreams are … Continue reading 5 Key Behaviors in Managing Your Outsourced Offshore Team
Lee FrederiksenMarch 7, 2015 Many Managing Partners have traditionally thought of websites as a necessary evil. According to this view, your firm’s website is required to explain what you do, but it doesn’t add much value. Think glorified brochure.. The goal for these decision-makers was to make their websites acceptable. But many firms didn’t (or still … Continue reading What Every Managing Partner Needs to Know About Your Professional Services Firm’s Website
Cameron KahlerMarch 3, 2015 Recruiting, retaining and growing young and new talent is more important than ever before, but the majority of businesses are ill-equipped to do so. Deloitte’s 2014 Millennial survey found it costs $ 15k-$ 25k to replace a millennial, and by 2025 70% of the workplace will be millennials. So it’s a … Continue reading 5 Key Tips to Managing, Mentoring and Motivating Millennials
Denny McCorkleFebruary 9, 2015 LinkedIn provides its greatest value as a social media network when grounded in the real world. The concept of networking convergence and making physical networking connections using LinkedIn was shared in a previous post, LinkedIn to Real Life (Part 1: Making Connections). This blog post explains how-to better organize and manage … Continue reading LinkedIn to Real Life (Part 2: Managing Connections)
Jamie TeasdaleFebruary 8, 2015 Many small business owners, especially those just getting started with social media management, envision the process as simply posting fun stuff to Facebook and Twitter. Although this works well for your personal accounts, managing social media for a business requires an entirely different process. One of the first things social media … Continue reading Social Media Management: Managing Your Social Media Platforms Beyond Publication
Kelly ShepskoFebruary 8, 2015 In part one of Setting Up Shop on LinkedIn Company Pages, I briefly explained the importance of LinkedIn and why it’s imperative for both B2B and B2C companies to use as a marketing tool. I also covered the technicalities of creating a LinkedIn company page and how to start building a following. … Continue reading Setting Up Shop on LinkedIn Company Pages: Managing Your Page
Alex EspensonJanuary 20, 2015 In order to become and remain successful and competitive, businesses must continuously improve their processes. Failure to do so is likely to result in higher costs, lower revenues, less motivated employees and fewer satisfied customers. Business Process Management (BPM) is a powerful tool businesses can use to keep all aspects of … Continue reading Are You Managing Your Business Processes?
Miranda PaquetJanuary 16, 2015 Bounced emails are like the dirty dishes of your email marketing — you can ignore them for a little while, but sooner or later they’ll start to pile up. And then you’ve got a problem. While managing email bounces might not be the most exciting part of your online marketing strategy, … Continue reading Everything You Need To Know About Managing Your Email Bounces
