by Jake KilroyAugust 28, 2016 Video production is an exciting undertaking—but mistakes can cost you. With any given project, we all strive for our best, aiming to improve process efficiencies each and every time, but we’re human. We think we’ve had conversations with one another that we haven’t. We check everything off the list—except for … Continue reading The 12 Most Expensive Video Production Mistakes We’ve Made
Tag Archives: Made
SaaS Referral Marketing – A Match Made in Heaven
by Brandon Gains Follow @brandongainsAugust 8, 2016 Not all forms of marketing are created equal. Certain channels for SaaS can build a flywheel effect for your company where they organically add new customers every month for your service. SaaS referral marketing is one of these organic channels that we’ve seen Dropbox, Evernote and Typeform use … Continue reading SaaS Referral Marketing – A Match Made in Heaven
Your Facebook Advertising Has a New Match Made in Heaven
by Gina BottiAugust 7, 2016 We live in a technology-driven world and it’s gone mobile. As digital marketers, we’re very familiar with the mantra that our marketing campaigns need to be optimized for mobile on every digital channel, from search to social to our website. It’s a valid notion considering we’ve surpassed the mobile tipping … Continue reading Your Facebook Advertising Has a New Match Made in Heaven
3 Digital Start-Ups That That Made it Big (And What You Can Learn From Them)
by Jeff BullasAugust 8, 2016 Success and financial freedom are often mentioned. Some feel like they have achieved it but want more and are afraid of losing it tomorrow. They are the successful but paranoid. So they keep going hard. Others sense they are never going to arrive, have dreams and ideas but never take … Continue reading 3 Digital Start-Ups That That Made it Big (And What You Can Learn From Them)
LinkedIn Just Made A Major Move – Did You See It?
by John Nemo Follow @JohnNemoPRAugust 5, 2016 Hot on the heels of being acquired by Microsoft, LinkedIn just unveiled an eye-catching new feature that users should see massive benefit from. You knew LinkedIn was headed here sooner rather than later. When Microsoft acquired LinkedIn for $ 26.2 billion, it catapulted LinkedIn onto the same playing … Continue reading LinkedIn Just Made A Major Move – Did You See It?
3 common mistakes made in do-it-yourself PPC
Trying to manage your business’s paid search advertising on your own? Columnist Pauline Jakober outlines some common pitfalls to avoid. Pauline Jakober on July 12, 2016 People have the best of intentions when they take on PPC without the help of a professional. And why wouldn’t they have high hopes when Google makes it … Continue reading 3 common mistakes made in do-it-yourself PPC
10 Biggest Mistakes Made Using Google AdWords
by Samantha Shannon June 17, 2016June 17, 2016 As an Inbound Marketing Coordinator at Leap Clixx, one of my jobs is to build and maintain Google AdWords campaigns for clients. Many times these clients have already started an AdWords campaign, but have struggled to make it successful. That’s where I come in! Below I review … Continue reading 10 Biggest Mistakes Made Using Google AdWords
How A Social Media Strategy Map Made Me A Better Marketer
by Ed Leake June 17, 2016June 17, 2016 I’m an advocate of social media. In particular, I talk about its use from a customer service and user experience perspective. But I also know and appreciate that business owners want tangible results from their efforts and marketer’s jobs rely on getting results. ‘Delighting customers’ is just … Continue reading How A Social Media Strategy Map Made Me A Better Marketer
9 Changes Google Has Made That Affect SEO’s In 2016
By Barrie Smith June 15th, 2016 The world of online marketing and SEO appears to change overnight. We’re less than four months into 2016 and Google’s algorithm and search quality guidelines look a whole lot different than they did on New Year’s Eve last year. This list of changes made by Google this year are what … Continue reading 9 Changes Google Has Made That Affect SEO’s In 2016
8 Mistakes Made During Search Engine Optimization That One Needs To Avoid
by Keval Padia April 27, 2016 Follow @NimblechappsApril 27, 2016 All search engine marketers are trying desperately to promote trends that are aligned with traditional digital marketing. SEO is immensely important to enhance key to improving your website’s visibility, driving more traffic and better conversion rates. The first thing one can do as an internet … Continue reading 8 Mistakes Made During Search Engine Optimization That One Needs To Avoid