by Karen Repoli Follow @karenrepoliAugust 13, 2016 You’ve seen the ads on Google, Facebook, Twitter, etc. Get a Virtual Assistant for $ 7 an hour! You may have taken it a step further and looked at a few VA websites or even talked to a few virtual assistants. Did it leave you a little confused … Continue reading Hiring a Virtual Assistant – Looking Beyond the Rate
by Alex Birkett July 25, 2016July 25, 2016 If you’re a budget brand, there’s nothing wrong with a website that looks kinda cheap. But if you’re selling expensive watches or clothes? Well, that’s not the message you want to be sending. Of course, it’s all about context. Aligning design elements to your brand and business … Continue reading How to Create a “Luxurious” User Experience (and Avoid Looking “Cheap”)
by Michael Simmons June 18, 2016June 18, 2016 Given today’s increasingly globalized economic landscape, U.S. small businesses that disregard the importance of international trade and limit themselves to the domestic market will do so at their own peril. “Expanding overseas is no longer a luxury. In today’s global market it is a necessity,” says Larry … Continue reading Why Your Small Business Should Start Looking Beyond America’s Borders
If you haven’t started using Facebook’s in-app advertising network, it might be time to hop on board. Columnist Andrew Waber explains how FAN is improving performance and expanding the reach of advertisers. Andrew Waber on May 25, 2016 Just a few months ago, Facebook announced that its Audience Network was on track for a … Continue reading Why you should be looking at Facebook’s Audience Network
by Ian Williams May 21, 2016 Follow @CustExpManMay 21, 2016 Over the past few years, there has been quite a bit of discussion about the principle of sacking or firing customers. A recent article by Adrian Swinscoe that asks whether we should fire, rate or educate customers reminded me of a personal view that I … Continue reading Firing Customers – Are We Looking At This Right?
by Sarah Beth Jones May 5, 2016May 5, 2016 Schedules, budgets, never-ending email threads, trying to locate that file that you need in 10 minutes because the client requested it—so many of us have been here. To solve some of these headaches, there are countless project management tools, coworking software programs, and collaboration solutions tailored … Continue reading Looking for the “Perfect” Coworking Software? It Doesn’t Exist…Yet.
by Muhammad Azam April 29, 2016 Follow @aagoharApril 29, 2016 Each line of work changes over time and there are always new trends to follow if you want your business to grow. A great shift has occurred in the past decade and retailers are starting to notice a great change in customer behaviour. In order … Continue reading 3 Things Modern Shoppers Are Looking for in an Online Store
by Don Purdum April 11, 2016 Have you been in business for a few years now and you appear successful to everyone around you, but your checkbook says you’re not as successful as people think you are? I’ve met business owners who have told me that they felt like they were a fraud or … Continue reading How to Stop Looking Successful and Become Successful!
by Laura Donovan February 19, 2016 Follow @thewordproFebruary 19, 2016 My new (desktop) computer has a box at the bottom of the screen that says, “Ask me anything.” When I activate it, a voice that calls itself Cortana asks what she can do to help. (I guess I’m old enough to find this kind of … Continue reading Does Your Website Have The Answers Siri Is Looking For?
by Lucas Miller February 3, 2016 Follow @EchelonCopyFebruary 3, 2016 Were you ever involved in Boy Scouts? If so, you might recall having recited the following a time or two: “A Scout is trustworthy, loyal, helpful, friendly, courteous, kind, obedient, cheerful, thrifty, brave, clean and reverent.” Not a bad motto to live by, right? That … Continue reading 4 Easy-to-Implement Tips for Startups Looking to Save Money
