Tag Archives: looking

Looking For A Job? Don’t Forget To Clean Up Your Online Presence First

Job Search

by Natalie SevertOctober 21, 2016 Have you ever wondered what a recruiter does first after reading your CV? Here’s the answer. The vast majority of recruiters will instantly screen you online. They’ll type your name into Google, check the results which pop up and have a look at your social media profiles. That’s why you … Continue reading Looking For A Job? Don’t Forget To Clean Up Your Online Presence First →

Here’s how marketing research is looking past consumers and connecting with their bodies

Marketing Tools

Eye-tracking, brainwaves, facial expressions and other non-verbal responses are giving marketers inside tracks to your real feelings. Barry Levine on October 5, 2016   A lab at iMotions In their never-ending quest to understand which ads work best, marketers are now going beyond asking viewers for their reactions. Instead, they are asking their bodies. Ad … Continue reading Here’s how marketing research is looking past consumers and connecting with their bodies →

Looking Into The Crystal Ball – The Future of Performance Management

Performance Management

by Annabelle SmythSeptember 29, 2016 Each year or every six months employees and managers meet for the regular performance appraisal to see how the employee is doing and how to improve. The basis of the system is to measure, evaluate, and improve employee performance. However, the basis is flawed and 76 percent employees said they … Continue reading Looking Into The Crystal Ball – The Future of Performance Management →

Looking Beyond Fiscal Metrics

Metrics

by Matthew MacQuarrie Follow @MattMacQuarrieSeptember 18, 2016 Whether your business is well-established or brand new, it’s always important to be mindful of your position—to look at key indicators of your company’s health, vitality, and potential. Getting a sense of these metrics will help you to move forward in your company, wisely but also confidently. Actually … Continue reading Looking Beyond Fiscal Metrics →

Using LinkedIn Groups Without Looking “Spammy”

LinkedIn Utilization

by Kurt Shaver Follow @kurtshaverSeptember 16, 2016 Thirteen years ago LinkedIn launched Groups, an online space for lively discussion and ideas. So what could possibly go wrong? Well like every other free online forum on the web it quickly filled with people more interested in prospecting for clients than actively contributing to the conversation. As … Continue reading Using LinkedIn Groups Without Looking “Spammy” →

Looking beyond the holiday purchase: understanding customer lifetime value

Holiday Season

As the holidays approach, it’s time to take a close look at customer lifetime value. Columnist James Collins discusses the benefits of using data to determine the CLV of consumers gained during the holiday season and beyond. James Collins on September 2, 2016 The ideal brand relationship is much more than a single experience. It … Continue reading Looking beyond the holiday purchase: understanding customer lifetime value →

How to Create a “Luxurious” User Experience (and Avoid Looking “Cheap”)

User Experience

by Alex Birkett July 25, 2016July 25, 2016 If you’re a budget brand, there’s nothing wrong with a website that looks kinda cheap. But if you’re selling expensive watches or clothes? Well, that’s not the message you want to be sending. Of course, it’s all about context. Aligning design elements to your brand and business … Continue reading How to Create a “Luxurious” User Experience (and Avoid Looking “Cheap”) →

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