Tag Archives: LinkedIn

Microsoft Intros Website Building Tool, LinkedIn Integration With SMB Advertising Platform

Small Business Challenges

Microsoft Intros Website Building Tool, LinkedIn Integration With SMB Advertising Platform by Laurie Sullivan  @lauriesullivan, November 18, 2020 Microsoft Advertising this week introduced two features for Digital Marketing Center, a platform for small and medium-sized companies (SMB), introduced in June. Later this month, Microsoft Advertising will integrate LinkedIn into Digital Marketing Center, as well as … Continue reading Microsoft Intros Website Building Tool, LinkedIn Integration With SMB Advertising Platform →

LinkedIn Reports Inflated Metrics,Led To Overcharges

LinkedIn Marketing

LinkedIn Reports Inflated Metrics, Led To Overcharges by Laurie Sullivan , Staff Writer @lauriesullivan, November 13, 2020 LinkedIn found two metrics glitches that led the platform to miscalculate videos and impressions, but in an email the company says it will provide refunds and offer more transparency in the future. “We are committed to the transparency and … Continue reading LinkedIn Reports Inflated Metrics,Led To Overcharges →

15 LinkedIn InMail Best Practices and Message Ads Tips to Close More Customers

LinkedIn Utilization

Erika Giles November 3, 2020 Looking to utilize LinkedIn ads to reach your target audience? LinkedIn Message ads are a great way to start! LinkedIn InMail and Message Ads are a way to expand on your email campaigns to your target audience via LinkedIn. Start closing more customers and creating excellent engagement with your InMail … Continue reading 15 LinkedIn InMail Best Practices and Message Ads Tips to Close More Customers →

Social Selling on LinkedIn: 9 Top Tools to Use in 2020

Social Selling

Jock Breitwieser October 28, 2020 LinkedIn is the most powerful platform for B2B social sellers. The vast network that LinkedIn provides allows you to identify and connect with decision-makers that fit your ideal client profile. On LinkedIn, there are more than 61 million senior-level influencers and 40 million people in decision-making positions. LinkedIn provides a … Continue reading Social Selling on LinkedIn: 9 Top Tools to Use in 2020 →

Happy Employees Make All the Difference: The Top 4 Reasons We Love LinkedIn and Their Model for Employee and Customer Success

Employee Satisfaction

Veronica Krieg October 25, 2020 Uber. Amazon. Facebook. By now you know the tales of tech giants who founded a unicorn company from a humble workspace. Garages, basements, their mom’s couch, a dorm room – you name it, tech has done it. And while these companies are ultra-successful, it’s rare to find one that’s scaled … Continue reading Happy Employees Make All the Difference: The Top 4 Reasons We Love LinkedIn and Their Model for Employee and Customer Success →

3 Latest LinkedIn Ad Features B2B Marketers Should Know About

LinkedIn Advertisement

Christa Tuttle October 22, 2020 With professionalism at the core of LinkedIn’s brand identity — “Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities.” —it has naturally become the go-to social media platform for B2B marketers. Of the over 675 million LinkedIn members, 63 million are in decision-making … Continue reading 3 Latest LinkedIn Ad Features B2B Marketers Should Know About →

5 Ways You Can Use LinkedIn Stories [Infographic]

LinkedIn Utilization

Maria Ganta October 20, 2020 As you’ve probably heard, LinkedIn announced a couple of weeks ago that they are making LinkedIn Stories available to all users. Like Facebook and Instagram, LinkedIn Stories enable members and businesses to share images and short videos of their everyday professional moments that will automatically disappear after 24 hours. But … Continue reading 5 Ways You Can Use LinkedIn Stories [Infographic] →

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