James Potter October 6, 2020 There are over 430 million (yes I checked) articles with tips about your LinkedIn profile and , whilst I don’t want to add to that morass, there are some aspects that are mostly overlooked and hence here are four key things you need to include within your profile – Differentiation, … Continue reading 4 Things You Should Have Covered in Your LinkedIn Profile
Tag Archives: LinkedIn
Trend: 5 Companies Using LinkedIn Video to Advance Goals During the Pandemic
Arik Hanson October 5, 2020 Video. We’ve heard about it ad naseum for the last 4-5 years in trend posts like this. So, video, it and of itself, is hardly a trend in 2020. Especially when it comes to platforms like Facebook, Instagram and Snapchat. But, LinkedIn? That’s been a different story. Historically, LinkedIn has … Continue reading Trend: 5 Companies Using LinkedIn Video to Advance Goals During the Pandemic
Make a Lasting First Impression on LinkedIn
Sarah Bentley September 25, 2020 LinkedIn’s default setting is to update your headline with the title of your current position and company name, however, this won’t make you stand out from the crowd. You may be wondering what components your headline should actually include if you want to be unique or original, and be one … Continue reading Make a Lasting First Impression on LinkedIn
LinkedIn Creates Guide for Social Media Managers and Professionals
Sahail Ashraf September 25, 2020 LinkedIn has always helped users with guides and advice. Now it’s brought out a brand new guide for social media managers. Is it worth a read? LinkedIn is a huge professional network, and it continues to grow and exceed expectations. The social media platform has also been pushing recently to … Continue reading LinkedIn Creates Guide for Social Media Managers and Professionals
New LinkedIn Feature Lets You Add Audio Branding to Your Profile
Brandon Uttley September 25, 2020 LinkedIn has added an interesting new feature to personal profiles—the ability to add an audio pronunciation of your name. Of course, this is helpful if you have a name that is often mispronounced. But what about those with common first and last names? The trick is to realize that this … Continue reading New LinkedIn Feature Lets You Add Audio Branding to Your Profile
3 Ways to Use LinkedIn Website Demographics for Better Ad Performance
Michelle Morgan September 7, 2020 Any time you can get more insights about your target audience on an ad platform, it’s a good thing. There’s never such a thing as too much info. And from what I can tell, one of the best insights tools out there is widely underutilized. LinkedIn Website Demographics. This feature … Continue reading 3 Ways to Use LinkedIn Website Demographics for Better Ad Performance
Merging Multiple LinkedIn Pages
Sarah Bentley September 6, 2020 There may be a number of reasons that you have multiple company pages. Whether you created a company page back before you were intentionally using LinkedIn, or you have multiple pages that are related to one organization and you want to move it all under one name, having one page … Continue reading Merging Multiple LinkedIn Pages
Microsoft Advertising expands LinkedIn Profile, dynamic remarketing, in-market audience targeting
B2B marketers can use LinkedIn Profile targeting in Search and Audience campaigns in more countries. Retail advertisers can retarget product engagers automatically with dynamic remarketing ads. Ginny Marvin on September 4, 2020 Microsoft is rolling out more access to three of its audiences targeting options. Here’s the rundown of what’s new. LinkedIn profile targeting expands. … Continue reading Microsoft Advertising expands LinkedIn Profile, dynamic remarketing, in-market audience targeting
LinkedIn lets Page owners view, sort, learn more about their followers
Pages also now have an ‘Events’ tab for to feature their (virtual) events. Ginny Marvin on September 2, 2020 LinkedIn rolled out new features for Pages Wednesday to help companies promote their events, learn more about their followers and facilitate communication among employees directly on the platform. The updates include a new “My Company” Tab, … Continue reading LinkedIn lets Page owners view, sort, learn more about their followers
Quick Tip: Add Your Name Pronunciation on LinkedIn
Sarah Bentley August 29, 2020 Do you have a name that often gets mispronounced? Or, do you ever see someone’s name that you are about to have a conversation with and immediately panic because you don’t even have the slightest clue how to pronounce it? Names are hard, but mispronouncing a potential client or lead’s … Continue reading Quick Tip: Add Your Name Pronunciation on LinkedIn