Amy Stephens May 6, 2021 In my early thirties, I was part of an executive team where the next youngest member was ten years older. For a period of time, there were two other women on it. Then just one other. Everyone was professional with each other, but there were constant underlying tensions. Adding to … Continue reading Let’s Get Radically Candid
Chiara Toselli February 27, 2021 Feedback. We dread it. We fear it. While conceptually we all understand the importance of feedback, just the word feedback can be associated with negative feelings for people on either side of the desk. Managers dread the employee’s reaction in response to their feedback. Employees fear feedback because criticism can … Continue reading Let’s Talk About the “F” Word: Feedback
Ryan Burgio January 23, 2021 I’m a workaholic. Guilty as charged. I enjoy working. But I gotta be honest, this whole shift to working from home has me working more than ever. By Friday, I’m beyond burnt out. The 5-day workweek has started to feel a little antiquated and tiresome. It wasn’t built for a … Continue reading Let’s End the Antiquated Workweek
David Hunter December 2, 2020 Everyone is staying a bit more local this year and tech trends are reacting in the way of growth of local SEO. By localizing and leveraging SEO strategy towards a specific audience surrounding a business, brands are able to tune into the community conversation and build more personal relationships with … Continue reading Traditional vs Local SEO Strategy: Let’s Compare
Brandon Uttley September 25, 2020 LinkedIn has added an interesting new feature to personal profiles—the ability to add an audio pronunciation of your name. Of course, this is helpful if you have a name that is often mispronounced. But what about those with common first and last names? The trick is to realize that this … Continue reading New LinkedIn Feature Lets You Add Audio Branding to Your Profile
Pages also now have an ‘Events’ tab for to feature their (virtual) events. Ginny Marvin on September 2, 2020 LinkedIn rolled out new features for Pages Wednesday to help companies promote their events, learn more about their followers and facilitate communication among employees directly on the platform. The updates include a new “My Company” Tab, … Continue reading LinkedIn lets Page owners view, sort, learn more about their followers
Ed Muzio June 23, 2020 A friend reports her small local grocery with one entrance and three aisles has implemented one-way aisles in response to COVID-19, presumably to improve traffic flow. Now I haven’t seen schematics, but a basic understanding of odd numbers tells me that unless one aisle is twice as wide as the … Continue reading Group Intelligence Requires Awkwardness. Let’s Quit Trying to Manage It Away
SMBs spend billions annually on digital advertising and marketing services. Greg Sterling on May 26, 2020 Most of the attention surrounding the economic fallout from COVID-19 has focused on job losses — now 38.6 million since March. Census data also indicate that roughly 47% of U.S. households have been impacted by layoffs or salary reductions. … Continue reading Let’s hope COVID-19 isn’t a ‘mass extinction event’ for small businesses
Renee Groskreutz — April 14, 2020 Today let’s talk about revenue. By the way, as an aside revenue and profit are not the same thing. This can be confusing sometimes. In this conversation, we are going to discuss what a few phrases mean. I find this a bit confusing but let’s dive in together. I … Continue reading Let’s Talk About Revenue
Brands that are part of the initial rollout include Estée Lauder, Sephora, bareMinerals, Neutrogena, L’Oreal, NYX Professional Makeup, YSL Beauté, Lancôme, and Urban Decay. Taylor Peterson on January 28, 2020 at 9:00 am Pinterest has launched ‘Try On” – a new augmented reality (AR) feature that enables users to virtually try on various lipstick shades … Continue reading Pinterest debuts AR feature that lets users try on lipstick before buying
