Barry Roos — March 11, 2020 In a small business setting, things do not always come up roses and you have to deal with adversity. How you deal with negative experiences is very important. Here are five things that have happened to my small business over the last couple of decades and how I learned … Continue reading Small Business Lessons Learned From Adversity
Jay T. Ripton — February 20, 2020 Email marketing is crucial for helping small businesses build their audience. Roughly 81 percent cite it as their main channel for acquiring customers, and 80 percent rely on it for retention. And this is no surprise when the average ROI for email marketing is 122 percent, and it’s … Continue reading 5 Essential Email Marketing Lessons for Small Businesses
Carrie Duford — February 15, 2020 Julie & Julia Movie Overview Julie, a middle-aged, government employee, is exhausted with her life. She works long hours, has a dismal commute, and is disappointed in herself. But instead of coming home to Netflix and chill, as most of us would, she cooks. Cooking and Julia Childs is … Continue reading 4 Lessons a Modern Blogger Can Learn from Julie in ‘Julie & Julia’
Kyle Crocco — February 13, 2020 SuperBowl winning quarterback Patrick Mahomes exemplifies performance under pressure. Not only did he win on the biggest stage in the NFL, Mahomes overcame multiple physical injuries and competitive setbacks to get there. In the end, the record books will say Kansas City was the 31-20 victor over San Francisco … Continue reading What Business Lessons Can We Learn From Patrick Mahomes’ SuperBowl Performance?
John Lincoln — February 5, 2020 These days, competition in the business world is more cutthroat than ever, and entrepreneurs need to do everything in their power to stay ahead of the curve. Your product may be selling like hotcakes, but the strategies used for scaling a business is what separates a small startup from … Continue reading Lessons Learned by Scaling a Business to $1,000,000 a Month in MRR
Messages that are custom to a specific user’s wants and needs are the ones that resonate, especially when based on behavioral signals. Len Shneyder on February 3, 2020 We’re a month into 2020 so what better time than to look back at the holiday shopping seasons of 2019 to inform our strategy over the course … Continue reading Lessons from 2019’s holiday email sending (hint: mobile dominated)
Guy Yehiav — January 29, 2020 I’ve spent the last 25 years selling software — first for others, and then as the head of my own company. In that time I’ve learned many lessons that helped me develop my own skills, and then develop the skills of people who worked for me. Here are my … Continue reading 3 Leadership Lessons Learned from Selling Software
Hannah Cohen — December 17, 2019 Emerging markets in countries like China, India, and Brazil can teach you a great deal about marketing and innovation. In 2019, 64 million Americans will use mobile payments in some form, representing 29% of all smartphone owners. The same figure in China? 577 million users representing 81.1% of all … Continue reading 6 Lessons Digital Marketers Can Learn From Emerging Markets
Mayo Oshin — December 12, 2019 Follow @mayowaoshin Lucius Annaeus Seneca, better known as Seneca (or Seneca the Younger), was a Roman Stoic philosopher and statesman, who became one of the most influential figures of the Roman Imperial Period. Like most of us, Seneca’s life had its ups and downs, as he lived through drama, … Continue reading 9 Life Lessons from Seneca on How to Manage Your Time Effectively
John Rampton — December 11, 2019 Being a millionaire before age thirty is an appealing thought to most people. In many ways, that is justifiably so. There are the opportunities that significant sums of money create like traveling and buying nice things. There is the ego boost with all of your old friends who thought … Continue reading 5 Lessons I’ve Learned From Making (And Losing) Millions in My 20s
