By Sean McManus August 28, 2022 Editor’s note: The author is a principal of M+D, which helped develop the Fast Government concept and may receive revenue from the partnership. With Brett Dobbs and Cyrus Hodes, he is cofounder of the World Climate Tech Summit. At a recent event hosted by the Economic Club … Continue reading Can crypto libertarians learn to love climate tech?
Check out ten imaginative, immersive campaigns using extended reality (XR) to deliver impactful messaging. Lisa Peyton on August 3, 2022 This morning, during my communications campaign course at the University of Oregon, a student asked me why we research best practices and try to find examples of successful campaigns that are relevant to our client. … Continue reading The top 10 immersive campaigns to learn from
US marketers can turn Mail Privacy Protection into a win, according to Validity’s Guy Hanson. Chris Wood on January 25, 2022 Marketers who were fretting when Apple announced Mail Privacy Protection (MPP) last year might have been missing the opportunity brought on by the new policy to build more trust with customers, and ultimately score … Continue reading How email marketers everywhere can learn from privacy success in the UK and EU
Thomas Griffin December 2, 2021 If you’re a new business owner, or even a seasoned one, then you may wonder what skills you need to grow your business into that special success story. In this blog post, we explore skills that will make you transform how you run your business. Here’s a breakdown of critical … Continue reading Learn How To Grow Your Business With These Skills
Susie Marino November 29, 2021 The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you … Continue reading 16 Great (and Not So Great) Thank You Page Examples to Learn From
At the DPAA Summit in New York, it’s clear that pipes are getting connected, loops closed. Chris Wood on November 24, 2021 “In general, the old barriers to OOH advertising are coming down,” said Connor Burden, Co-Founder of OOH marketplace AdQuick. “With the timelessness of OOH advertising, we knew the pandemic wouldn’t last forever and … Continue reading The OOH industry’s digital transformation encourages marketers to test and learn
Sammy Courtright November 15, 2021 Over the past two years, our workplaces and our lives have evolved in a very unexpected way. Now that we’ve had some time to adapt, some people are realizing they need to find new ways of doing things – especially when it comes to work and self-care – which means … Continue reading 5 Simple Ways to Learn New Skills for Life in the Remote/Hybrid Work Era
Tom Whatley September 27, 2021 Research shows that for every $ 1 you spend on email marketing, you can expect an average return of $ 42. Compare that to paid advertising where the average ROI is $ 2 for every $ 1 spent. You can see why email is such a crucial part of an … Continue reading 10 Product Announcement Email Examples (and What You Can Learn from Them)
Susie Marino September 11, 2021 It’s no secret that I LOVE paid advertising. I wish I could play with ads all day, every day. But, I can’t. No one can. That’s because they cost a pretty penny. You don’t have to love PPC as much as I do. However, when running ads, you DO have … Continue reading PPC Reporting Guide: How to Learn, Inform, & Impress With Your Data
Susan Hunt August 8, 2021 For the past two weeks many of my evenings have been spent at the 2020 Olympics. I rarely watch TV, let alone sports. However, I love watching people go out to try to be the best in the world. Even more so because they are rarely household names, often competing … Continue reading What Leaders Can Learn From Olympic Athletes
