Tag Archives: KPIs

KPIs that connect: 5 metrics for marketing, sales and product alignment

Elevate the customer experience through strategic alignment. Unite marketing, sales and product teams with metrics that matter most. Margaret Lee on October 19, 2023 While businesses value the synergy between marketing, sales and product teams in theory, they often struggle to create a cohesive atmosphere and deliver seamless customer experiences in practice. About 90% of … Continue reading KPIs that connect: 5 metrics for marketing, sales and product alignment

The Best Ecommerce KPIs

Monday, May 2, 2022 My Favorite Ecommerce KPIs May 2, 2022 • Christopher Dobroth I’ve worked in ecommerce since 2006, managing small and large B2C and B2B companies in various industries. I’ve relied on key performance indicators in my journey to keep those businesses on track. What follows are the KPIs I use in my … Continue reading The Best Ecommerce KPIs

11 Important KPIs to Track For Measuring Social Media Success

Dinesh Agarwal August 23, 2021 We live in a hyper-connected digital world that is driven by data. And with so much emphasis on social media marketing, businesses have to gather meaningful insights related to their audience to be sure that their marketing efforts aren’t going in vain. You might be putting in great energy to … Continue reading 11 Important KPIs to Track For Measuring Social Media Success

Contract Lifecycle Management KPIs CIOs Need in the Digital Transformation Toolbox

David Parks November 15, 2020 Businesses run on contracts, but given their importance, many organizations don’t have true insight into how their employees, partners and customers access and manage contracts today. They could be stored in file cabinets or in folders on personal computers or network drives, in PDF or Excel or multiple other formats, … Continue reading Contract Lifecycle Management KPIs CIOs Need in the Digital Transformation Toolbox