Jomer GregorioOctober 6, 2015 One of the best benefits of Digital Marketing is the fact that even small and medium businesses can compete with the big boys – those who have deep pockets for marketing – if they used the right tool to deliver their message to targeted audiences. And one of the tools that … Continue reading 8 Cool Facts about Retargeting You Must Know (Infographic)
Annie BustosOctober 4, 2015 For companies that supply physical products, inventory management throughout the supply chain is one of the most important tasks that will largely determine the business’ success or failure. The trick is to always have stock on hand to meet demand, but not have too much capital or storage space taken up … Continue reading Push vs. Pull Supply Chain Models – What You Need to Know
Oliver NeelyOctober 3, 2015 There is a lot of excitement around local SEO (search engine optimization) at the moment. Local small businesses are continuing to increase their online marketing, in response to the proven increase in local searches. Mobile and local SEO represent a serious opportunity for local brands to reach laser targeted customers, generate … Continue reading Local SEO Statistics Every Business Should Know
Stephanie SlackSeptember 25, 2015 Time and time again people tell me they don’t have a creative bone in their body. (Technically that is true, bones make up our skeletal system not our creativity, duh.) In all actuality we have a narrow definition of creativity; it’s not simply the ability to dance, write catchy jingles or … Continue reading 5 Reasons You’re A Creative Genius (And Just Don’t Know It)
Katie LeimkuehlerSeptember 26, 2015 Shhh..I’m going to share with you the brutal and honest truth about social media, you may not like it, but its better you know what you are getting into before you hop on every social media channel and then wonder why you haven’t sold a million products yet. Social media often … Continue reading 3 Eye-Opening Social Media Secrets You Need to Know
Andre OentoroSeptember 27, 2015 Explainer videos are one of the best marketing tools to use on your website and social media platforms. Their effectiveness is often underestimated by those who don’t use videos. So here are five facts about explainer videos that you probably did not know. 1. 80% Of People Will Watch An Entire … Continue reading 5 Things You Didn’t Know About Explainer Videos
Bonnie HarrisSeptember 25, 2015 Online promotion and customer activity tracking have changed the face of marketing forever, that’s a given. As a result of this I’m seeing some disturbing trends in digital marketing including a strong bias against elements of marketing that have always packed a powerful punch. Every day there’s a new digital “expert” … Continue reading 3 Things All Great Digital Marketers Know
By Ryan Cruz|2015-09-22T11:36:35+00:00September 23rd, 2015|PPC|0 Comments Earlier this year, Google Adwords introduced dynamic structured snippets, which can give customers a “preview” of the type of content your site provides. While it’s additional “real estate” for your ads, a lot of people got frustrated because these dynamic structured snippets would be adding “snippets” that are totally … Continue reading 3 Things You Need To Know About Adwords’ Structured Snippets
Bob HutchinsSeptember 21, 2015 Demographics are a facet of marketing where art and science come together. Get the right mixture, and you can get the perfect message in front of the ideal audience for your brand. A new infographic from Accenture Interactive’s Acquity Group (via Adweek) sheds light onto what makes for successful demographic segmentation … Continue reading Everything To Know About Your Audience’s Social Media Habits [Infographic]
Virginia FrancoSeptember 21, 2015 There’s a lot out there when it comes to job searching advice – from the ins and outs of applicant tracking software to navigating today’s online networking. While much of today’s job hunting skills definitely require an acceptance of technology’s prominent role throughout the process, take comfort in the notion that … Continue reading All I Ever Really Need to Know About Job Hunting I Learned in Kindergarten
