Louis Foong — February 24, 2017 Follow @thealeagroup— February 24, 2017 Have you and your business joined the 88% of B2B marketers that have built content marketing into their strategy? Chances are, if you read this blog regularly, you’re at least dipping your toes into the content marketing pool. I just want to let you … Continue reading 8 Facts You Need to Know About B2B Content Marketing [Infographic]
John Lincoln — February 27, 2017 Follow @johnelincoln— February 27, 2017 If you’re a video publisher who wants to monetize your content, Facebook has some good news for you. The social media giant is now allowing commercials to run during videos. So if you’ve avoided uploading videos to Facebook in the past because you didn’t … Continue reading What You Need to Know About Facebook Mid-Roll Ads
James Scherer — February 18, 2017 — February 18, 2017 Are you marketing on Facebook, wondering what to post next or what’s going to work best for your business? We’ve all been there, our creative juices slowing to a trickle and a concern creeping up that maybe Facebook can’t deliver the results it used to. … Continue reading 42 Facebook Post Ideas from Businesses That Know What They’re Doing
Ji-A Min — February 17, 2017 — February 17, 2017 A recent LinkedIn survey reports 56% of these talent acquisition leaders predict their hiring volume will increase in 2017. That means recruiting departments need to re-assess their recruiting tools and consider which best recruiting software innovations will help them succeed. These talent acquisition leaders spend … Continue reading The 4 Best Recruiting Software Innovations You Should Know About
Angela Hamilton — February 16, 2017 — February 16, 2017 Facebook offers several types of advertising campaigns so you can best reach your target audience and accomplish your marketing goals. Currently, a few of Facebook’s top campaign types include Local Awareness, Website Clicks, Website Retargeting, and Lead Ads campaigns. Let’s take a closer look at … Continue reading How Do I Know Which Facebook Advertising Campaign is Right for Me?
Burke Alder — February 16, 2017 — February 16, 2017 Many organizations may believe that they are truly customer-focused and put significant resources in place to make sure customers are successful. After all, building a customer success team requires a hefty budget line to hire the right leader, the right individuals, and even more budget … Continue reading How Do You Know You’re Joining a Customer Success Focused Company?
Noel Webb — February 10, 2017 — February 10, 2017 If you’ve ever booked a flight, bought a product online or needed some help from customer service, it’s likely you’ve crossed paths and interacted with a chatbot. The use of these automated systems has helped ease quite a few tasks like these for consumers and … Continue reading Chatbots in Recruiting: What You Need to Know
Ron Ause — February 7, 2017 — February 7, 2017 Growth is good. But contrary to what they say, you can have too much of a good thing. A growing creative agency does bring in more money. But it also spends more money. If you don’t manage your money well and you spend more than … Continue reading Growth Guide: What Executives Must Know to Ensure Creative Agency Success
15 Things You Need To Know About Programmatic Native by Tobi Elkin, Staff Writer @tobielkin, February 1, 2017 This article originally appeared on NAI’s blog and has been reprinted here with permission. Programmatic native is becoming an increasingly important way for advertisers to achieve scale. Of course “native” means different things to different people, and … Continue reading 15 Things You Need To Know About Programmatic Native
Chris Boeckelman — February 3, 2017 Follow @cboeck— February 3, 2017 Customer feedback can reveal opportunities for major business growth—what customers want, straight from their own mouths. Instead of relying on hunches, companies can make confident, data-driven decisions that save time and money. Customers benefit from sharing feedback too. According to AgilOne’s Consumer Survey, over … Continue reading Everything You Need to Know About Online Survey Response Rates
