Category Archives: Facebook Instant Articles

Facebook will let publishers show more ads in Instant Articles

Facebook is giving more flexibility to publishers within its Instant Articles feature, allowing extra manual and automated monetization methods. Tamar Weinberg on March 10, 2017   Facebook is an important platform for publishers to have their work seen and heard. But publishers also need to make money, especially when giving Facebook their content for the … Continue reading Facebook will let publishers show more ads in Instant Articles

42 Facebook Post Ideas from Businesses That Know What They’re Doing

James Scherer — February 18, 2017 — February 18, 2017 Are you marketing on Facebook, wondering what to post next or what’s going to work best for your business? We’ve all been there, our creative juices slowing to a trickle and a concern creeping up that maybe Facebook can’t deliver the results it used to. … Continue reading 42 Facebook Post Ideas from Businesses That Know What They’re Doing

Facebook makes it clearer when an Instant Article is an advertorial

Facebook is adding brands’ logos to Instant Articles advertorial bylines in an effort to make marketers more visible and the format more attractive to them. Tim Peterson on June 17, 2016 at 4:05 pm You’re probably going to start noticing more advertorials adopting Facebook’s Instant Articles format. On Friday, Facebook added some cosmetic changes to … Continue reading Facebook makes it clearer when an Instant Article is an advertorial

From the Editor’s Desk: The not-so-instant setup for Facebook’s Instant Articles

In this month’s column, we talk about the ongoing challenges of getting approved to publish via Facebook Instant Articles — many of which are caused by Facebook’s own plugin. Matt McGee on May 31, 2016   Like many publishers, we get a lot of traffic to MarketingLand.com and SearchEngineLand.com from Facebook. It’s our No. 1 … Continue reading From the Editor’s Desk: The not-so-instant setup for Facebook’s Instant Articles

Should We Promote Our Website Or Use Facebook’s Instant Articles?

by Sahail Ashraf April 8, 2016 Follow @TalcontentApril 8, 2016 Your company website certainly isn’t dead. It is just becoming a part of a much larger network of potential exposure for your brand. There are so many social media platforms helping brands develop whole new areas of content distribution. The website is now just part … Continue reading Should We Promote Our Website Or Use Facebook’s Instant Articles?

Pros And Cons Of Facebook Instant Articles For Publishers

by Roee Ganot March 28, 2016March 28, 2016 Many exciting changes have been taking place that promise to help digital marketers get more reach and connect with more of their target audience. Google introduced its AMP platform for mobile content in October, and Facebook has been quietly offering instant articles to certain publishers for some … Continue reading Pros And Cons Of Facebook Instant Articles For Publishers

How Facebook Instant Articles Will Impact Publishers

by Roee Ganot March 28, 2016March 28, 2016 A lot of major publishers have already started sharing content with Facebook instant articles, but the general public won’t have access to the feature until April 12. The digital marketing world is already abuzz with talk of how Facebook instant articles will impact publishers. At this point, … Continue reading How Facebook Instant Articles Will Impact Publishers

Oh Oh It’s Magic: Facebook Instant Articles Now Available for Your Business

by Scott Fenstermaker March 11, 2016March 11, 2016 Faster Reading, Easier Sharing Coming up on April 12th, Facebook will release its Instant Article functionality to the wide world. This means that anyone who creates content can post that content directly to Facebook, rather than (or along with) publishing it to their own website. Instant Articles … Continue reading Oh Oh It’s Magic: Facebook Instant Articles Now Available for Your Business