Maria Ganta — May 25, 2020 Have you ever wondered what social media managers can do to stand out in this fast-moving digital world? Social media is an ever-changing landscape that requires constant and ongoing learning and adaptation. Working in social media requires a mix of abilities: you have to write, think strategically, have imagination, … Continue reading Powerful Tips a Social Media Manager Should Know [Infographics]
Julia Miashkova — May 24, 2020 Monitoring social media is as rewarding as it’s overwhelming. Even with reliable social media tools at your disposal, getting 100% accurate results can be problematic. Social media is huge, and filtering out all irrelevant results seems like mission impossible. The good news is, there is a way to set … Continue reading Boolean Search for Social Media Monitoring: All You Need to Know
Hanna Kline — May 8, 2020 AMP for email is, at this point, a trend. Will it become a standard practice? There are pros and cons. The latter, in particular, relate to the still-in-progress status of the technology and required skills for implementation. But there are potential benefits, too. This post walks through everything you … Continue reading AMP for Email: Everything You Need to Know
Sahail Ashraf — May 6, 2020 At least part of your day should be spent looking for new business. If you aren’t on the phones for a daily block of time, you’ll find your cash flow drying up very quickly. Selling your services is absolutely vital. At the same time, I know it’s hard. If … Continue reading 4 Expert Cold Calling Tips You Need to Know
Jeff Previte — May 4, 2020 It happens all too often. A redesign or update is held up by indecision over which version will get you the positive results you’re looking for. Should the chatbot appear on the left or the right? Do we want the CTA to be sticky or not? Will people like … Continue reading The Best A/B Testing Tips You Need to Know to Fully Optimize Your Site
Jared Atchison — May 3, 2020 Are you looking for a way to reach your target audience while improving engagement and sales? If so, it could be time to start thinking about adding video content to your existing marketing strategy. Simply speaking, video marketing is the process of making video content to reach your marketing … Continue reading 4 Video Marketing Tips You Need to Know
Kellie Wong — May 1, 2020 According to research completed by Global Workplace Analytics, there were five million people working from home at least 50 percent of the time in 2018. This represents an increase of 173 percent over the course of 13 years and it’s only growing at a more rapid rate. As organizations … Continue reading Remote Work: Everything You Need to Know
Like a virus it infects all the major review sites, especially Google and Amazon. Greg Sterling on April 22, 2020 Fake reviews are a growing problem for consumers and the local and product-search sites they rely on to make purchase decisions. We know from multiple studies that roughly 90% of internet users consult online reviews … Continue reading Fake reviews problem is much worse than people know
There’s more tech than ever to help you scale up ads on Amazon, Walmart and other commerce platforms. Pamela Parker on April 21, 2020 Deciding whether or not your company needs a digital commerce advertising management platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s … Continue reading Considering software to manage your digital commerce advertising? Here’s what you need to know.
Steven Imke — April 20, 2020 As a business owner, you will be forced to negotiate with suppliers, employees, and customers. Being a good negotiator, either to get the most amount of money for a product or service from the customer or the most value for products or service you buy from a vendor, requires … Continue reading What You Need to Know About Business Negotiations
