Contributor and SMX speaker, AJ Wilcox, explains in this video how a simple message and focused audience works best when advertising on LinkedIn. AJ Wilcox on December 11, 2019 Contributor and SMX speaker, AJ Wilcox, explains in this video how a simple message and focused audience works best when advertising on LinkedIn. Below is the … Continue reading Keep your LinkedIn advertising strategy focused in 2020
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How to Keep Your Packages Safe From Porch Pirates
Riley Panko — December 10, 2019 Follow @RileyPanko Experts predict that global e-commerce sales will total 3.46 trillion dollars by the end of 2019 — a 17.9% increase over 2018. More e-commerce sales mean more packages shipped, and the high volume of deliveries is not without its challenges. More than half of online shoppers say … Continue reading How to Keep Your Packages Safe From Porch Pirates
How to Keep Consumer Data Secure on Your E-Commerce Website
Monique Becenti — October 17, 2019 Follow @mnbecenti It’s your responsibility to protect data stored on your website. Key talking points: E-commerce sites are an attractive target for malicious hackers. Yet many businesses’ sites aren’t properly safeguarded against the threat of cyberattack. Company leaders can employ these seven strategies to protect their databases and keep … Continue reading How to Keep Consumer Data Secure on Your E-Commerce Website
You’ve Recruited Millennials Successfully, But How Do You Keep Them?
Kimberly Zhang — October 1, 2019 Young professionals can be flighty, and organizations struggle to find strategies that entice them to stay. Millennials may be notorious for their need for constant recognition, but they’re now the largest generation in the U.S. workforce. By 2020, Millennials and Gen Z will comprise 66% of U.S. labor, yet … Continue reading You’ve Recruited Millennials Successfully, But How Do You Keep Them?
Knowledge Decays: Here’s How Your Organization Can Keep Up
Daniel Codella — September 10, 2019 Follow @mrcodella — September 10, 2019 We’re living in an era many historians are calling “The Information Age.” Rapid technological advancement, especially in computing, has made information the driving force behind social development. Data is everywhere — we’re bombarded by it constantly. In 1986, the average human being was … Continue reading Knowledge Decays: Here’s How Your Organization Can Keep Up
Marketers, ‘The Joneses’ and why it’s dangerous to try and keep up with them
Companies must make a commitment to be strategic without endless instruction and wasted time for employees who actually use the martech. Steve Olenski on September 5, 2019 For those of you not familiar with the term Keeping Up With the Joneses, it can often refer to the practice of trying to keep up with, or even one-up, someone else when … Continue reading Marketers, ‘The Joneses’ and why it’s dangerous to try and keep up with them
3 Freelancer Fees To Keep An Eye Out For
Kara Perez — August 26, 2019 — August 26, 2019 Freelancers run their own show, but enjoy fewer workplace protections and conveniences than W2 workers. One way this really exhibits itself is with fees. Freelancers can find that fees cut into their earnings at an enormous rate. If a freelancer works for 7 clients in … Continue reading 3 Freelancer Fees To Keep An Eye Out For
Upcoming Knowledge Management Trends to Keep You Ahead of the Curve
Nikola Baldikov — August 23, 2019 — August 23, 2019 The most innovative businesses know that managing how they create, store and share their information is a key to their success. From intellectual property and content, to lessons learned and employee experience, managing knowledge is the cornerstone of the modern business. In reality, businesses create … Continue reading Upcoming Knowledge Management Trends to Keep You Ahead of the Curve
Agency Scope Creep: Why You Keep Doing Free Work For Your Clients… and How to Finally Stop
Karl Sakas — August 13, 2019 Follow @KarlSakas — August 13, 2019 Ready to stop agency scope creep? It’s harder than you think… but easier when you know why. During an Agency Roadmap milestone call, a client asked if I could do some additional financial analysis. I said I was glad to add it—but since … Continue reading Agency Scope Creep: Why You Keep Doing Free Work For Your Clients… and How to Finally Stop
How to Keep Your Cool – Even in Tense Negotiations
Mladen Kresic — August 9, 2019 Follow @KRNegotiators — August 9, 2019 I have written quite a bit about how to sharpen you and your team’s professional negotiation skills to close larger deals, faster. However, there are many times professionals lose otherwise quality deals because the seller, the buyer or both, can’t keep their calm … Continue reading How to Keep Your Cool – Even in Tense Negotiations