By Brandon Leibowitz May 29th, 2017 You have a business. And as a business owner, you’re always looking for ways to make more money. Obviously one of the best ways to increase your revenue is to attract more customers, right? So you spend thousands of dollars on promotions and marketing campaigns to acquire new customers. … Continue reading How to Turn Your One-Time Shoppers Into Lifelong Customers
By Andrea Lehr May 23rd, 2017 It’s no secret that a content-driven SEO strategy can be incredibly time consuming, which is why repurposing content is truly the gift that keeps on giving. By reusing your highest-performing content, you can dramatically increase your productivity because you’re investing in an idea that’s a guaranteed hit – … Continue reading How To Repurpose A Blog Post Into A Slideshare
Trenton Reed — May 15, 2017 — May 15, 2017 Successful website redesigns boost a brand’s image, revitalize content, and update product or service offerings. What many companies don’t consider, however, are the inherent costs and efforts associated with a redesign. Many times, copywriting is the first budget line removed when trying to cut down … Continue reading Where Does Copy Fit into the Website Redesign Timeline?
Personal Branding Blog — May 10, 2017 — May 10, 2017 Running a recruitment company, I’m often asked by business development professionals as to my thoughts on interviewing for a sales, sales management or account management job. Frequently, I get three of the same inquiries and feel that it would be helpful to address these … Continue reading Strategic Insight Into Acing a Sales Interview
Mike Allton — April 16, 2017 Follow @Mike_Allton— April 16, 2017 Over lunch on a Thursday I took twenty minutes to bang out a post about some breaking news in the social media industry. Over the next few days, that post received over 20,000 views. Let’s dig a bit into what that post is about, … Continue reading Benefits of Newsjacking – A Case Study Into 2500% More Traffic
Michael Heller — April 14, 2017 — April 14, 2017 It’s that time of year again. Performance reviews are coming back around and it seems to be the talk of the office. It’s the year-end event that many look forward to (or possibly dread), but the problem many companies face is the event of it … Continue reading Turning Performance Reviews into a Process, Not an Event
Robert Morris — April 11, 2017 Follow @Ninjaessays— April 11, 2017 Want to know what turns a website visitor into a product buyer? There are many facets to selling online, especially if you use a sales funnel. Here you will discover all you need to know to start converting web visitors into buyers. You do … Continue reading How to Convert Your Website Visitors into Buyers
Tara Coomans — March 30, 2017 Follow @taracoomans— March 30, 2017 What social media platforms are right for your business? Choosing social media platforms. I get asked which social platform is right every single day. The answer is: “it depends.” It’s common today to launch on a platform because it’s “hot” or to question your … Continue reading I’m Just Not That Into You – Choosing Social Platforms in 2017
Julie Chomiak — March 24, 2017 — March 24, 2017 In the overly crowded business world, it’s important to distinguish your small business, but as you might imagine, this is easier said than done. Having a robust online presence that is consistent with your print marketing and brand standards is a sound way to carve … Continue reading Boost Your Online Presence: How to Incorporate Senses Into Your Website
Evan Rose — March 23, 2017 Follow @rosedigitalco— March 23, 2017 The concept of the mobile app as a marketing tool is no longer new. There are written and unwritten rules, and there is also statistical data to see how consumers perceive this role of a mobile app. First and foremost, the mobile app is … Continue reading How to Integrate Apps into Your Marketing Strategy
