Personal Branding BlogApril 7, 2015 LinkedIn has put together a great infographic a few weeks ago showing how the workplaces has changed over the years. This week, I would like to share this infographic with you. Everyone is aware that as the technology evolves, our lives evolve with it. Especially, after the mid-90s, the way … Continue reading How the Workplace Has Changed Over the Years [Infographic]
Yael KochmanApril 6, 2015 Content marketing has grown to be one of marketers’ main go-to strategies for driving brand awareness and leads. Yet, most of us are struggling with measuring the performance of that content. According to recent research by Marketingprofs and The Content Marketing Institute 72% of marketers are battling the challenge of measuring content … Continue reading The Ultimate Guide to Setting KPIs For Measuring Content Performance (Infographic)
Jessica KornfeindApril 3, 2015 When it comes to running a successful business, customer service is the new norm. From its roots in the first call centers ever established to the evolving social media outlets, customer service has proven that no boundary is too stiff when providing an amazing customer experience. So what exactly is an … Continue reading Quality Customer Service Is Your Key To Success [Infographic]
Amy CowenApril 4, 2015 From country to country, the etiquette that is appropriate for emails can vary widely. In certain countries, email correspondence is expected to be highly formal, much like a written business letter. Alternately, in other countries it is expected that emails contain more of a friendly conversation, as if you were catching … Continue reading Email Etiquette in Different Countries [Infographic]
Danny AshtonApril 3, 2015 If the cyber attacks and data breaches against Premera Blue Cross, Anthem, Sony and Staples are anything to go by – cyber threats are not slowing down any time soon. So what are your risks? Whether you’re small or large organization, this infographic by Modis can talk you through some ways … Continue reading What Is Your Business’ Greatest Cyber Threat? [Infographic]
Laura DonovanApril 3, 2015 While you may have learned the symbol for pound as a child, that sign (#) today is called a hashtag. And in the world of Social Media, it turns any word or phrase into a searchable link. It is used so that users on Twitter, Facebook, Instagram and Google Plus can … Continue reading How to Use Hashtags [Infographic]
Eric HammisApril 2, 2015 Brand awareness, or as some call it, brand identity, is everywhere you look. Think about your typical start to a day. You might wake up, grab your coffee and take a quick look at the newspaper or your favorite news channel on TV. You have a quick or long commute to … Continue reading How Important Is Brand Identity? (Infographic)
Emeka ObianwuApril 2, 2015 Customer identity data is a highly valuable asset not only to you as a business, but also to criminals intent on exploiting the data for personal gain. Thieves can make an estimated $ 50 million from just one data breach, and brands have lost as much as $ 125 million in … Continue reading Reduce Breach Liability [Infographic]
Zach TaijiApril 1, 2015 Big data and analytics have exploded across industries and professions. Yet more than one-third of startups aren’t leveraging big data to their advantage. In less than five years, the world is expected to have 50 times the amount of data that we have today, so it’s important that all companies—high-growth startups … Continue reading How Startups Can Leverage Big Data For Success (Infographic)
Jon-Mikel BaileyMarch 31, 2015 You’ve heard us say this time and time again… know your audience. More importantly, know that you are not your target audience. But, is that it? Just know your target client and you have it made? Maybe, if you’re lucky. Knowing your audience can be a very superficial practice for some. … Continue reading Stop Marketing to Yourself; Know Thy Audience! (Infographic)
