Consumers are more willing to trade data for better recommendations, but they are very clear about what the red lines are. By Constantine von Hoffman Published on March 24, 2026 Last updated on March 25, 2026 Consumers are still concerned about privacy, but they are getting more comfortable trading data for better … Continue reading Why AI personalization comes with strict limits
Performance Forced By Agentic To Take New Ride Through Funnel by Laurie Sullivan , Staff Writer, January 12, 2026 Marketers and technologists have spent years developing omnichannel strategies, only for AI to change everything. As many have pointed out, autonomous agents don’t browse sites they find the products and make the purchase. It’s changing performance … Continue reading Performance Forced By Agentic To Take New Ride Through Funnel
