Laura DonovanFebruary 26, 2015 65-85% of people describe themselves as visual learners. Facebook posts with images get 7 times more likes and 10 times more shares that those without. Twitter now encourages tweets with images. Psychological tests prove that when presented with an image and text, the image gets most of the attention, but the … Continue reading Why Images Matter In Social Media Marketing
Danny WongFebruary 21, 2015 Social media now drives 31.24 percent of overall traffic to sites. More surprisingly, Facebook alone made up nearly one-quarter of the total visits publishers received in December 2014. As a blogger or brand marketer, it makes sense to optimize your visual assets to boost audience engagement and interaction with your social media … Continue reading Social Media 101: How To Resize Your Images For Facebook
Angela Hausman, PhDJanuary 10, 2015 Here’s the content you requested from Hausman and Associates. I hope it helps make your marketing SIZZLE. Please contact us – angie@hausmanmarketingletter — if there’s anything we can do to help you. If you’re like me, you’re creating and curating content for a variety of social media platforms – check … Continue reading 5 Tools to Create Images for Social Media Sharing
Mike Gingerich December 1, 2014 We now know that visuals go a long way in getting our posts noticed and shared. But how do you choose the right images? What if you use and image that’s not a cute baby or kitten? If you use an image that’s not so appealing to the masses, … Continue reading How To Choose The Right Images For Your Brand [Infographic]
Heather Smith November 30, 2014 Retailers investing in social media marketing are finding success in terms of brand awareness, engagement and sales. As many as 93% of marketers are using social media platforms like Facebook, Twitter, Pinterest and Instagram as part of their marketing efforts. New data is giving retail marketers more insights into … Continue reading How-To For Retailers: Maximizing Facebook Engagement With Images
Kelly Fitzgerald November 26, 2014 As blog writers, we are always on the hunt for the perfect picture to complement our writing. This hunt can become long and complicated because of certain laws and restrictions surrounding which photos we can and cannot use for our blog posts. One label you may see when searching for … Continue reading How To Use “Editorial Use Only” Images For Blog Posts
Mike Parry November 22, 2014 While the world of email might be a a few years off from implementing something like SVG images there are a few tricks you can do to ensure you have high or at least higher quality images in your emails. The technique described here works best for small images, … Continue reading How to Create Hi-Res Retina Images for Email
Shelby Clarke November 21, 2014 An engaging social media post can have a major impact on your brand’s visibility. Think Oreo’s “You can still dunk in the dark” tweet during last year’s Superbowl. When posts (whether on Twitter, Facebook, YouTube, etc.) go viral, you get incredible bang for your marketing buck. But creating engaging posts isn’t … Continue reading 7 Free Tools to Help You Design Great Images for Social Media Posts
Macdara Bracken November 18, 2014 The Psychology Of Colors We’ve all heard that the color you paint a room can affect your mood. True, but this mood alteration is quite transient, so it may not be very beneficial over time. But color can be a great tool for the 20 seconds or so your contacts … Continue reading The Psychology Of Colors And Images In Email Marketing
Joy Ugi November 18, 2014 There’s a common misunderstanding running amok in the marketing world right now: Brands think it’s okay to post lousy social media images. These images are either irrelevant, pixelated, wrongly sized, or otherwise unattractive. More and more marketers are embracing and executing on the winning concept of producing educational, helpful content. … Continue reading A Marketer’s Guide To Social Media Images
