Tag Archives: Guide

The Digital Social Contract: A Guide to Video Marketing (Part 2)

by Blake Harris November 23, 2015November 23, 2015 (November 23, 2015), we talked about an impressive industry report, published by Ogilvy and Victorious, called The Digital Social Contract. We gushed about how this 110-page paper—authored by Jeremy Katz, Robert John Davis, Alta Sparling and Bing Chen—ascended above hackneyed tips and tricks to create a sincere, … Continue reading The Digital Social Contract: A Guide to Video Marketing (Part 2) →

The Complete Guide To Instagram Advertising [Infographic]

by Deanna Zaucha November 17, 2015 Follow @deannazauchaNovember 17, 2015 Last week, Instagram announced 41 marketing-tech partners to help grow their advertising business. In a blog post, Instagram writes, Instagram Partners help solve a wide variety of business challenges—whether it’s driving more installs for a new mobile gaming app, or driving in-store foot-traffic during the … Continue reading The Complete Guide To Instagram Advertising [Infographic] →

The Seth Godin Guide to Building an Engaged Contact List

by Ahmad Munawar November 16, 2015November 16, 2015 16 years ago, Seth Godin wrote the book on email marketing. Although the word ‘email’ can’t be found anywhere on the cover, Permission Marketing speaks to heart of what email marketing is ultimately about: “Permission marketing is the privilege (not the right) of delivering anticipated, personal and … Continue reading The Seth Godin Guide to Building an Engaged Contact List →

The Digital Social Contract: A Guide to Video Marketing (Part 1 of 2)

by Blake Harris November 14, 2015November 14, 2015 Last week, renowned ad agency Ogilvy and mobile startup Victorious, published an impressive industry report called The Digital Social Contract. This 110-page paper—authored by Jeremy Katz, Robert John Davis, Alta Sparling and Bing Chen—attempts to break down the online video landscape and advise readers on how to … Continue reading The Digital Social Contract: A Guide to Video Marketing (Part 1 of 2) →