by David Boutin December 18, 2015December 18, 2015 Let’s face it: successful Facebook marketing is hard. With an ever-growing number of publishers out there competing for a finite amount of attention, you need all the help you can get to stand out from the noise and get your message through. One of the most important … Continue reading The Complete Guide to Crafting Perfect Facebook Posts
by Vasudha Veeranna December 14, 2015 Follow @http://drumup.io/December 14, 2015 Over the last couple of years the consumption of visual content, and hence its significance has been growing drastically. Between 2013 and 2014, the amount of videos in users’ newsfeeds has increased 3.6 times. But if producing videos isn’t ‘right-up-your-alley’ you’ll be glad to know … Continue reading Do Your Fans Like What They See? A Guide to Using Images on Facebook
by Charles Heitz December 11, 2015 Follow @CharlesHeitzDecember 11, 2015 What is a conversion? A conversion is any action you measure that you want visitors to your website to take. Typically, though not always, conversions are associated with sales or bringing people into the sales process. A conversion might be, for example, a sale, an … Continue reading The Beginner’s Guide to Conversion Rate Optimization
by Dan Shewan December 10, 2015December 10, 2015 Everyone has their favorite Google app, and mine is – without a doubt – Google Maps. Sure, Google Now is incredibly impressive (and getting better all the time, thanks to Google’s artificial intelligence, RankBrain), but Maps is one of the apps that Google has spent the most … Continue reading The Ultimate Guide to Google Maps Marketing
by Sage Curtis December 7, 2015 Follow @_SageCurtisDecember 7, 2015 Content marketing is an ever-evolving opportunity for marketers to reach new customers and gather data on their unique audience. But with the constant changes in the digital world, content creation needs to progress at an almost alarming rate. Keeping up with the trends in the … Continue reading A Guide to 2016 Content Marketing Trends [Infographic]
by Renee Shupe December 6, 2015 Follow @reneeshupeDecember 6, 2015 In early 2013 a global brute-force attack hit WordPress installations across almost every host server in existence around the world. These attacks were caused by botnets (infected computer networks programmed to attack other vulnerable sites). (WordPress powers millions of websites and blogs worldwide, which makes … Continue reading How Secure Is WordPress? A Guide for Website Owners
by Nicola Santiago December 2, 2015 Follow @tuningforkeDecember 2, 2015 Are you an educator looking to discover and share resources with your colleagues? Then you should definitely try out Pinterest. Pinterest is the 3rd largest social media platform that focuses on images. It is a virtual pinboard where you can create boards and post (pin) … Continue reading An Educative Guide To Pinterest For Educators
by Todd Grennan December 1, 2015December 1, 2015 GIFs are finally having their moment. After years of being ignored and dismissed as old (which they are, in computer-years, anyway) and goofy (it’s part of the charm!), in recent years people have begun embracing GIFs in all their simple, old school glory. And why not? They’re … Continue reading The Marketer’s Holiday GIF Guide
by Nicole Boyer December 1, 2015 Follow @nicoleboyernrDecember 1, 2015 Understanding Your Customer Before you can create a marketing strategy that works, you will need to identify your target customer. Your target customer is the person who is most likely to purchase your products or services, and who is most likely to establish a relationship … Continue reading A Quick Guide to Creating a Startup Marketing Strategy
by Christopher Penn November 28, 2015 Follow @cspennNovember 28, 2015 Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-part Beginner’s Guide to Blogging series, we’re going to explore what makes … Continue reading The Beginner’s Guide to Blogging Part 10: Bulk Blog Topics Generation
