Harness the potential of AI and agile marketing to revolutionize your customer engagement efforts and exceed expectations. Melissa Reeve on April 24, 2024 Providing genuinely outstanding customer experiences is the ultimate goal of marketers today. Customers have come to expect seamless, personalized brand interactions across all touchpoints. However, meeting these heightened expectations is no … Continue reading Crafting exceptional customer experiences with AI and agile: A 5-step guide
The 20-year-old social media platform is a hot topic now. Here’s what you need to know about it get the most for your marketing dollar. Constantine von Hoffman on April 24, 2024 Thanks to its recent IPO, social media platform Reddit is a hot topic in many circles, including marketing. That’s quite the accomplishment for … Continue reading A marketer’s guide to Reddit
Adapt your cold email strategy to the latest spam policy updates. Ensure your emails resonate with prospects and drive meaningful results. Vladyslav Podoliako on March 6, 2024 Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. The aim is to make inboxes safer and less … Continue reading Navigating new spam policies: A guide to effective cold email outreach
December HubSpot updates included more personalization, better reporting and more AI to make your life easier. Tyler Samani-Sprunk on January 22, 2024 The December 2023 HubSpot updates offer a unique combination of innovation and practicality, giving your team the opportunity to deploy tools and solutions that are redefining the landscape of marketing, sales and customer … Continue reading HubSpot’s December 2023 Releases: The Manager’s Guide
By Katharine Manning January 19, 2024 Whether it’s caused by difficulties at home, challenges at work, or turmoil in the world, stress is ubiquitous. And unfortunately, it’s not going away. When we don’t recognize and manage our stress, it can be detrimental to our success at work, to our relationships, and to our health. … Continue reading An ultimate guide to handling your stress in 2024
By Featured January 19, 2024 Keeping the peace is important at any time in the work year, and no employee wants to feel a tense buildup in the office. Leadership teams across the board can benefit from guidance on what to stay away from in maintaining equilibrium at work. To uncover root causes, we’ve … Continue reading An 18-point guide to eliminating tension between leadership and employees
By Gwen Moran January 12, 2024 Earlier this month, U.S. Defense Secretary Lloyd Austin made headlines after it became clear that he was in the intensive care unit following surgery, but had not notified President Biden, or his staff. While most of us don’t have jobs that rise to the level of notifying the … Continue reading The ultimate guide to taking a sick day
By Lydia Dishman January 07, 2024 It’s only been a few days since the new year began and many people are feeling that special sort of deflated that comes after the festive holiday season and the zeal to stick with resolutions. For those of us in the Northern Hemisphere, it’s also not helping that … Continue reading A practical guide to finding motivation and new meaning in your work
Get insights into integrating isolated data across various teams to fuel data-driven decision making and maximize marketing performance. Theresa Kushner on December 15, 2023 Data silos — isolated collections of data within different departments or systems — hinder companies from gaining a complete picture of their customers. This is the first of two articles exploring … Continue reading Breaking down data silos: A practical guide to integrated marketing data
Learn about HubSpot releases for deal pipeline rules, adding guests to meetings, funnel reporting and more. Jen Bergren on December 15, 2023 HubSpot’s November releases include deal pipeline rules, improved funnel reporting, allowing prospects to add guests to meetings on the scheduling page and more. Here are the updates relevant for managers: Deal pipeline rules … Continue reading HubSpot’s November 2023 releases: The manager’s guide
