by VerticalResponse January 15, 2016 Follow @VR4SmallBizJanuary 15, 2016 In our last blog, we helped brainstorm 50 actions you can take to build up a viable list of email addresses for marketing purposes. Here’s another installment with 42 more tips, including pointers that focus on creating relevant and appealing content that will attract and retain … Continue reading Email Amassing? 24 More Great Ideas + 18 Content Tips
Tag Archives: great
How to Write a Great Job Ad
by Personal Branding Blog January 12, 2016January 12, 2016 Job ads are your first communication tool with a candidate and if you want the best ones, you should treat job ads as a marketing item. A well written job ad not only gives you a pool of great candidates but also saves your time and … Continue reading How to Write a Great Job Ad
8 “Must Do’s” for Great Leadership
by Kathi Miller-Miller January 6, 2016 Follow @KathimilleJanuary 6, 2016 There’s no doubt about it, middle management is hard. Chances are you find yourself wearing all kinds of hats. In fact, any given week may find you completing tasks ranging from candidate screening to refereeing, mentoring and yes sometimes even producing final deliverables yourself to … Continue reading 8 “Must Do’s” for Great Leadership
Reach the PEAC of Great Content [Infographic]
by Louis Foong January 5, 2016 Follow @thealeagroupJanuary 5, 2016 Every digital marketer is after the same thing – the elusive backlink, share, or retweet. Creating content that your audience wants to pass along to their own audiences is an art. Content needs to be engaging and has to provide some sort of value to … Continue reading Reach the PEAC of Great Content [Infographic]
4 Steps to a Great B2B Social Media Strategy
by Greg Cawood January 4, 2016January 4, 2016 Read enough blogs about social media and marketing for business-to-business companies, and you’ll see the same point coming up again and again: If you’re a B2B firm, you need to be on LinkedIn. And it’s true. It’s the ideal social network for the B2B world, allowing you … Continue reading 4 Steps to a Great B2B Social Media Strategy
Connect, Calibrate and Coach: A Simple Formula for Great 1on1s
by Deidre Paknad December 30, 2015 Follow @day_dreeDecember 30, 2015 If you lead a team, coaching people and giving regular feedback– positive and constructive– is part of the job. Prioritizing 1on1s and doing the “soft stuff” that builds morale, culture and people are strategic elements of leadership. If you hesitate to give feedback for fear … Continue reading Connect, Calibrate and Coach: A Simple Formula for Great 1on1s
“Just Build Great Content”
By Christine Bellefontaine December 24th, 2015 As more companies move to embrace content strategies as part of their SEO efforts, we hear over and over again from all sources that the key to getting those content pieces found is about creating good content that users find engaging. Don’t worry about old school SEO tactics – … Continue reading “Just Build Great Content”
4 Great Reasons to Consider Remarketing Ads for Your Business
by John Meyer December 23, 2015 Follow @johnameyerDecember 23, 2015 Four Great Reasons to Consider Remarketing Ads for Your Business With much of today’s global commerce completed online, it is imperative for businesses to maximize their cyber advertising efforts by aggressively tracking visitors to their respective websites. Tracking alone is not enough, however, as sales … Continue reading 4 Great Reasons to Consider Remarketing Ads for Your Business
The 4 Rules Behind a Great CV & Cover Letter
by Simon Davies December 17, 2015 Follow @SimonTheoDaviesDecember 17, 2015 At various points throughout their careers, professionals will need to prepare a CV and cover letter. Although this task should be a simple one that’s purely based on achievements and aspirations, it is often dreaded and hugely affected by preconceived notions. For example, graduates with little … Continue reading The 4 Rules Behind a Great CV & Cover Letter
How to Ask Great Questions and Close More Deals
by Jeff Charles December 16, 2015 Follow @ArtisanOwlDecember 16, 2015 Have you ever wished that your prospects would just open up and tell you exactly how to get them to buy from you? I’m sure you have. If only it were that easy. In the last post, we discussed the importance of introducing your company … Continue reading How to Ask Great Questions and Close More Deals