Vishal PindoriyaMay 6, 2015 Social media goes through so many changes every year that it’s possible someone could even make a career out of pointing out those changes and what they mean for digital marketers. Please excuse the cute sarcasm whilst I bring you the latest series of changes from Facebook, and what those changes … Continue reading Facebook Gets More Social (and What That Means for Publishers)
Who has more data about Internet users than Google? The stores these folks do business with, columnist Daniel Cristo notes. And those companies may be about to share it with the search giant. Daniel Cristo on April 28, 2015 Recently, the Wall Street Journal reported that Google is in talks with advertisers on a new … Continue reading Google Gets Personal: Will Potential New Ad Service Boost Personalized Results? (DD)
Vinaya NaiduMarch 11, 2015 By this time your social feeds must have been populated by #DearMe tweets, videos and gifs, often carrying wise words of advice. These little #DearMe letters going viral on the social web are part of a YouTube campaign in honour of International Women’s Day on March 8. Ushering in a movement … Continue reading YouTube’s DearMe Campaign Gets Women Content Creators To Write Letters To Their Younger Self
Video views on the network have tripled since September. Martin Beck on January 28, 2015 Facebook’s video surge is looking more like a tidal wave. In remarks during Facebook’s quarterly earnings call with investors today, CEO Mark Zuckerberg said that Facebook video is generating more than 3 billion views a day. That’s up from 1 … Continue reading Facebook Now Gets 3 Billion Video Views A Day
Alicia DoddJanuary 8, 2015 LinkedIn is a great way to keep in touch and remain top of mind with your network. I know, I know, you’ve heard LinkedIn enthusiasts say this time and again, but it is a truth that is worth repeating. At Intero, one of our suggestions for people, whether getting their feet … Continue reading Your New LinkedIn Homepage: Keeping in Touch Gets Easier
Liz Murphy December 15, 2014 Okay, so we’ve told you why your business needs a blog, reinforced the importance of writing well and even shared some sweet hacks on how to streamline your blogging process. But let’s cut to the chase – just like your fancy sushi lunch doesn’t count unless you Instagram it, what’s the point of putting time and … Continue reading How To Write A Business Blog That Actually Gets Read
Editor: Teressa Iezzi By Jeff Beer Nike takes on winter, Jurassic World goes corporate, SickKids Hospital makes 42 ads in 42 days, and more. There’s nothing like a kid with cancer to put your own daily problems in perspective. The Hospital for Sick Children in Toronto, also known as SickKids, is a major … Continue reading Anna Kendrick Gets Stuck, Santa Gets Busted: The Top 5 Ads Of The Week
By Jenifer Kramer, Published October 24, 2014 As an entrepreneur, every day brings new challenges, many of which are extremely stressful. And without a big corporation to back you, it could literally mean the difference between paying your rent and not. So, how does one maintain their composure as they endure the ups and downs … Continue reading 6 Ways To Relieve Stress When The Going Gets Tough
by Laurie Sullivan, October 6, 2014, Real estate professionals typically have a basic understanding of search engine optimization. Among the 342 North American real-estate agents and brokers participating in a survey, 83% believe SEO offers the most important source for online lead generation, but only 4.9% said they generate referrals by optimizing content. It’s … Continue reading SEO Gets Overlooked As Lead Generation Tool
By Michael David, Published April 5, 2014 You already know that content is important. Smart marketers are using quality content to build brand awareness and drive traffic to their sites. Many content creators dream of their content going viral. Here are 9 tips for creating content that gets shared. #1. Identify and understand your … Continue reading 9 Tips for Creating Content that Gets Shared
