Omnichannel Ad Media Plans Generated In 2 Minutes, Using Automation by Laurie Sullivan , Staff Writer @lauriesullivan, April 16, 2024 Oliver Jacob, president of Frequence, says the 14-year-old software development company can now generate an actual omnichannel media plan in 2 minutes. The platform, which uses automation, also can produce the creative, execute the plan, and … Continue reading Omnichannel Ad Media Plans Generated In 2 Minutes, Using Automation
Tag Archives: Generated
Spotify May Field An AI Tool Enabling Podcast Advertisers To Use Artificially Generated Voices: Reports
Spotify May Field An AI Tool Enabling Podcast Advertisers To Use Artificially Generated Voices: Reports by Ray Schultz , May 25, 2023 Spotify, which claims its podcasting usage is exploding, is creating AI tools that would give advertisers the ability to use artificially generated voices in podcasts. Bill Simmons, founder of The Ringer, which was acquired … Continue reading Spotify May Field An AI Tool Enabling Podcast Advertisers To Use Artificially Generated Voices: Reports
How Data Is Generated, Viewed Across Internet With 92% Of World Using Mobile
How Data Is Generated, Viewed Across Internet With 92% Of World Using Mobile by Laurie Sullivan @lauriesullivan, October 1, 2021 Most marketers know the COVID-19 pandemic contributed to a massive surge in internet usage, from online grocery shopping to video chat calls on Zoom, Google Meet, and Microsoft Teams. But many probably don’t know just … Continue reading How Data Is Generated, Viewed Across Internet With 92% Of World Using Mobile
Who won the Super Bowl ad game? The spots that generated the most buzz across YouTube, social & search
While the Philadelphia Eagles were this year’s Super Bowl champs on the field, the overall Super Bowl brand winner isn’t as easy to name. Amy Gesenhues on February 12, 2018 This year’s Super Bowl saw over 40 brands pay more than $5 million dollars each for ad time during the big game. There were … Continue reading Who won the Super Bowl ad game? The spots that generated the most buzz across YouTube, social & search
User Generated Content Attracts Shoppers
User Generated Content Attracts Shoppers by Jack Loechner , Staff Writer @mp_research, January 18, 2018 According to a new study from PowerReviews, collecting and displaying user-generated content, such as ratings and reviews, photos, and videos, can improve your business’ bottom line. On average, when a product adds one or more reviews, that product experiences a … Continue reading User Generated Content Attracts Shoppers
Proven Ways to Leverage User Generated Content for Your Business
By Abhishek Talreja November 6th, 2017 “Welcome to a new era of marketing and service in which your brand is defined by those who experience it.”-Brian Solis Content which is created by your fans and followers while participating in a contest or a giveaway is called UGC or user-generated content. 85% of users surveyed find … Continue reading Proven Ways to Leverage User Generated Content for Your Business
Halloween Influencer Generated Content Report [Infographic]
Liz Gottbrecht — October 18, 2017 Follow @https://twitter.com/lizgottbrecht — October 18, 2017 There’s no better time to unleash the power of influencers than Halloween. This year, the spook-tacular holiday is projected to have another record-setting season – with expected spend to reach $ 9.1 billion, up from $ 8.4 billion in 2016. This year, our … Continue reading Halloween Influencer Generated Content Report [Infographic]
WP Engine: Top WordPress plug-ins and themes generated more than a quarter of a billion dollars since 2010
The WordPress hosting service also shares the top dozen plug-ins on its platform. Barry Levine on October 21, 2016 The popular website content management system WordPress — which powers more than a quarter of all websites — has given birth to a thriving cottage industry of plug-ins and visual themes. But it’s a pretty … Continue reading WP Engine: Top WordPress plug-ins and themes generated more than a quarter of a billion dollars since 2010
Repost Etiquette: The Basics on How to Properly Share User Generated Content
by Dhariana Lozano Follow @DhariLoSeptember 1, 2016 Besides having a solid social strategy, strong visual content is a must to increase your reach and following on social media. One tactic to building a strong visual presence on social media (without spending a fortune on production) is to curate your feed by reposting content created by … Continue reading Repost Etiquette: The Basics on How to Properly Share User Generated Content
The eCommerce Marketing Strategy that Generated 40,000 Leads [Case Study]
by Ty Rothstein February 27, 2016 Follow @https://twitter.com/AmitiRothsteinFebruary 27, 2016 Online shoppers do their homework before making purchases. To be more specific, 70% of all online American shoppers do research before making a purchase. A successful ecommerce marketing strategy takes that into consideration. Successful eCommerce marketing takes this trend into account, and instead of seeing … Continue reading The eCommerce Marketing Strategy that Generated 40,000 Leads [Case Study]