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Digital Marketing in 2016, Trends and Lessons from the Past

by Mordecai Holtz December 28, 2015 Follow @mordecaiholtzDecember 28, 2015 The digital marketing landscape is becoming increasingly more complex and, in many ways, ephemeral. With the volatility of  the digital sphere, the trends indicate several opportunities for brands looking to position themselves online. As new technologies emerge, new software created, and companies are founded, the … Continue reading Digital Marketing in 2016, Trends and Lessons from the Past

5 Ways to Get SEO Juice From a Press Release on a Taboo Topic

by Hugh Taylor December 22, 2015December 22, 2015 Another press release rejected because the distribution service doesn’t approve of your business? That doesn’t seem fair. But, it’s reality. Most press release distribution services categorically refuse to run press releases for nutritional supplements, loans, cosmetics, adult, tobacco, gambling and so forth. They have their reasons, but … Continue reading 5 Ways to Get SEO Juice From a Press Release on a Taboo Topic

Lessons from Steve Harvey & His Big Miss Universe Mistake

by Bob Hutchins December 22, 2015 Follow @BobhutchinsDecember 22, 2015 Remember Southwest Airline’s old “Wanna Get Away?” commercials? The ones that perfectly captured life’s most-embarrassing moments in a way that put your insides in knots? In the TV spots, those embarrassing situations, as cringe-worthy as they could be, were at least limited to a small, … Continue reading Lessons from Steve Harvey & His Big Miss Universe Mistake

Why Marketers Need To Move From Email Reactivation To Continued Addressability

Columnist Jose Cebrian explains why marketers need to think less about reactivating their inactive email subscribers and focus more on reaching that audience in other ways. Jose Cebrian on December 21, 2015 One of the most universal challenges in email marketing is deciding what to do with the inactive group within your email list. For … Continue reading Why Marketers Need To Move From Email Reactivation To Continued Addressability

Learn Top-Level SEO Strategies With This Free Course From Udemy

by Business 2 Community December 18, 2015 Follow @B2CommunityDecember 18, 2015 Search Engine Optimization (SEO) is an art form unto itself, and true mastery takes total commitment – as well as a concrete foundational understanding of the methodologies and principles it takes to succeed. Whether you’re new to the arena of SEO or are already … Continue reading Learn Top-Level SEO Strategies With This Free Course From Udemy