Tag Archives: From

3 Lessons from TabTale’s Journey to Over 1 Billion Family-Friendly App Downloads

by Amit Sen Follow @amit_kumar_senAugust 16, 2016 A few days ago, Venture Beat published an exciting article touting TabTale’s success in marketing itself to children and families with a powerful offering of mobile apps. These apps, designed to comply with all of the international regulations governing minors’ use of apps, bring family-friendly apps to the … Continue reading 3 Lessons from TabTale’s Journey to Over 1 Billion Family-Friendly App Downloads →

Top 3 Google AdWords Tips From the Pros

Google Advertisement

by Pam Aungst Follow @PamAnnMarketingAugust 15, 2016 There are certain Google AdWords tips that the pros swear by. We’re not just talking about the tips you can learn from Google’s AdWords certification exam — we’re talking about the kinds of AdWords tips you can only learn from managing multiple accounts year after year. Certainly, we … Continue reading Top 3 Google AdWords Tips From the Pros →

Join or Build: What Do You Need from an Online Community?

Online Community

by Maya Paveza Follow @mayapavezaAugust 8, 2016 A lot of people wonder why they would want an online community. There are really two questions in the single statement. Do you need a community as a member? Likely. Do you need to build a community as a leader? Perhaps. There are a few simple ways to … Continue reading Join or Build: What Do You Need from an Online Community? →

How to Learn Talent Management From Olympians

Talent Management

by Paul Keijzer Follow @Paul_KeijzerAugust 9, 2016 The Olympic Games kicked off over the weekend and man was it an extravagant opening ceremony. I’m always mesmerized by the power of the games to bring together the best athletics from all over the world competing for glory. Sure only the best of the best, i.e. the … Continue reading How to Learn Talent Management From Olympians →

3 Digital Start-Ups That That Made it Big (And What You Can Learn From Them)

Lessons Learned

by Jeff BullasAugust 8, 2016 Success and financial freedom are often mentioned. Some feel like they have achieved it but want more and are afraid of losing it tomorrow. They are the successful but paranoid. So they keep going hard. Others sense they are never going to arrive, have dreams and ideas but never take … Continue reading 3 Digital Start-Ups That That Made it Big (And What You Can Learn From Them) →

Who Are You? Why Should I Trust Buying From You?

eCommerce

by Dave Brock Follow @davidabrockAugust 6, 2016 Somehow you’ve attracted me to your site. You have an intriguing product. You have a solution I might be interested in. I want to learn more. But before I can go on, you put hurdles in my way. I can’t get beyond your splash page without giving you … Continue reading Who Are You? Why Should I Trust Buying From You? →

A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future

Affiliate Marketing

Columnist Adam Weiss shares four ways affiliate partnerships are designing the future of influencer marketing. Adam Weiss on August 5, 2016 at 10:00 am Ivanka Trump is an Executive Vice President of The Trump Organization, founder of her self-titled fashion line, a media mogul with her IvankaTrump.com content site for working women and an activist … Continue reading A studded sheath dress or a crystal ball? How a tweet from Ivanka Trump illustrates affiliate marketing’s future →

Take Your Data from Dirty to Refreshed in 3 Easy Steps

Data Driven Techniques

August 4, 2016 “It’s Dave, not Jake.” You know that uncomfortable moment when you realize you called someone by the wrong name? We all do it, but when it happens in business, it decreases the chances of a lead ever becoming anything more. If your goal is to connect with your audience and build a … Continue reading Take Your Data from Dirty to Refreshed in 3 Easy Steps →

Where Context Comes From

Content Management

by Gord Hotchkiss, Featured Contributor, August 2, 2016 Fellow Spinner Cory Treffiletti told you last week that data without context is noise. Absolutely right. I want to continue that conversation, because it’s an important one. It’s all about context. So let’s talk a little more about context — specifically, how we decide what makes up … Continue reading Where Context Comes From →

10 Things Pokemon GO and Email Marketers Can Learn from Each Other

Email Marketing Tools

August 2, 2016 So, are you a Level 5 Pokémon trainer yet? Got a Pikachu or Ninetales in your Pokédex yet? Is that a Mankey floating around the breakroom right now! Gotta catch ‘em all! Sound like a new language? Maybe, if you aren’t among the 60 million people who installed the mobile game sensation … Continue reading 10 Things Pokemon GO and Email Marketers Can Learn from Each Other →