by Matt Gill February 22, 2016February 22, 2016 There is a certain energy about startup companies that can be very alluring to marketing execs. The opportunity to build something and grab a piece of the action is compelling. But don’t let the excitement and potential cloud your decision-making process when considering a startup employment offer … Continue reading How to Negotiate Your First Startup Employment Offer
Tag Archives: first
First Call Resolution: 6 Qualities of a Natural Troubleshooter
by Suzanna Colberg February 15, 2016February 15, 2016 Customer service is all about the ability to find creative solutions on the fly. First call resolution is imperative in any customer support role. When it comes to solving a customer’s issues correctly, the ability to troubleshoot is one of the key qualities managers should be looking … Continue reading First Call Resolution: 6 Qualities of a Natural Troubleshooter
How To Make A Killer First Impression On Your Facebook Page
by Sahail Ashraf February 4, 2016 Follow @TalcontentFebruary 4, 2016 Facebook has been adored by brands for years now, and there is a good reason for this. It can bring in massive engagement and introduce your brand to new customers and clients. With Facebook being the incredibly huge, swaggering social media behemoth (but with a … Continue reading How To Make A Killer First Impression On Your Facebook Page
6 Keys to Surviving Your First Year As a Startup
by Eric Samson January 25, 2016January 25, 2016 Creating a startup from scratch is a whirlwind of emotion, from excitement and pride to a constant fear of failure. With the SBA reporting only 50% of new businesses survive past five years and a third making it past ten, the fear is justified. The first year … Continue reading 6 Keys to Surviving Your First Year As a Startup
Considering An Ecommerce Replatform Project, Address These Issues First
by Abbe Miller January 20, 2016 Follow @NetSphereStratJanuary 20, 2016 Having been employed by such technology titans as AT&T and IBM, I have seen far too many situations where companies move to a new eCommerce platform but didn’t understand the reasons why. I remember a B2C site that suffered from sluggish performance from day one. … Continue reading Considering An Ecommerce Replatform Project, Address These Issues First
Brand First, Digital Second. How Digital Marketing Should Change In 2016.
by Chris Bennington January 17, 2016 Follow @cmbenningtonJanuary 17, 2016 I’ll start with one question. As a marketing leader, would you spend a large chunk of advertising budget without a defined product message and positioning? I’m assuming your answer was a resounding “No!” … So why do you settle for a dull message that just … Continue reading Brand First, Digital Second. How Digital Marketing Should Change In 2016.
5 SEO Mistakes Keeping Your Blog Off the First Page of Google
by Peter Cartier January 16, 2016 Follow @PeterCarti3rJanuary 16, 2016 It’s a very familiar story in the marketing world: you’ve published more than your fair share of blog posts to target a specific keyword, yet every time you take Google for a spin you find that you’re buried somewhere on page 5 or not showing … Continue reading 5 SEO Mistakes Keeping Your Blog Off the First Page of Google
A Guide To Your First Cold Email Structure
by Greg Pietruszynski January 11, 2016January 11, 2016 How many times have you struggled to write your first cold email? A lot depends on your creativity, that’s for sure, and you can’t wait forever for inspiration. But the good news is that an effective first cold email can be dissected into pieces. Such analysis will … Continue reading A Guide To Your First Cold Email Structure
The Best Process For Creating Your First Infographic
by Nadya Khoja January 6, 2016 Follow @venngageJanuary 6, 2016 With a new year comes new challenges and new goals. Marketers need to become more versatile and consistent with their content creation, and the demand for infographics in 2016 is definitely increasing. It’s not always easy to launch into the creation process of your first … Continue reading The Best Process For Creating Your First Infographic
Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First!
by Kirill Kniazev January 5, 2016 Follow @kirill_kniazevJanuary 5, 2016 You’re thinking it’s time to hire a marketing person or team to start getting some new leads in the door and expand your business. This could be, in a lot of ways, a turning point for the business – a make it or break it … Continue reading Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First!