Tag Archives: first

6 Keys to Surviving Your First Year As a Startup

by Eric Samson January 25, 2016January 25, 2016 Creating a startup from scratch is a whirlwind of emotion, from excitement and pride to a constant fear of failure. With the SBA reporting only 50% of new businesses survive past five years and a third making it past ten, the fear is justified. The first year … Continue reading 6 Keys to Surviving Your First Year As a Startup →

Considering An Ecommerce Replatform Project, Address These Issues First

eCommerce

by Abbe Miller January 20, 2016 Follow @NetSphereStratJanuary 20, 2016 Having been employed by such technology titans as AT&T and IBM, I have seen far too many situations where companies move to a new eCommerce platform but didn’t understand the reasons why. I remember a B2C site that suffered from sluggish performance from day one. … Continue reading Considering An Ecommerce Replatform Project, Address These Issues First →

Brand First, Digital Second. How Digital Marketing Should Change In 2016.

Digital Transformation

by Chris Bennington January 17, 2016 Follow @cmbenningtonJanuary 17, 2016 I’ll start with one question. As a marketing leader, would you spend a large chunk of advertising budget without a defined product message and positioning? I’m assuming your answer was a resounding “No!” … So why do you settle for a dull message that just … Continue reading Brand First, Digital Second. How Digital Marketing Should Change In 2016. →

5 SEO Mistakes Keeping Your Blog Off the First Page of Google

SEO Mistakes

by Peter Cartier January 16, 2016 Follow @PeterCarti3rJanuary 16, 2016 It’s a very familiar story in the marketing world: you’ve published more than your fair share of blog posts to target a specific keyword, yet every time you take Google for a spin you find that you’re buried somewhere on page 5 or not showing … Continue reading 5 SEO Mistakes Keeping Your Blog Off the First Page of Google →

A Guide To Your First Cold Email Structure

Email Marketing

by Greg Pietruszynski January 11, 2016January 11, 2016 How many times have you struggled to write your first cold email? A lot depends on your creativity, that’s for sure, and you can’t wait forever for inspiration. But the good news is that an effective first cold email can be dissected into pieces. Such analysis will … Continue reading A Guide To Your First Cold Email Structure →

The Best Process For Creating Your First Infographic

Infographics

by Nadya Khoja January 6, 2016 Follow @venngageJanuary 6, 2016 With a new year comes new challenges and new goals. Marketers need to become more versatile and consistent with their content creation, and the demand for infographics in 2016 is definitely increasing. It’s not always easy to launch into the creation process of your first … Continue reading The Best Process For Creating Your First Infographic →

Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First!

Outsourcing

by Kirill Kniazev January 5, 2016 Follow @kirill_kniazevJanuary 5, 2016 You’re thinking it’s time to hire a marketing person or team to start getting some new leads in the door and expand your business. This could be, in a lot of ways, a turning point for the business – a make it or break it … Continue reading Hiring a Marketing Team for Your Small Business or Startup? Ask Yourself These Six Critical Questions First! →

Starting a Business Blog? 3 Steps to Consider Before the First Post

Business Startup

by Anastasia Crosson December 19, 2015 Follow @savvymediagalDecember 19, 2015 Starting a blog for your creative business or personal brand is a great step toward personal and business growth. Many savvy entrepreneurs are harnessing the power of storytelling and content marketing to attract new clients and customers, establish credibility as a new business, and further … Continue reading Starting a Business Blog? 3 Steps to Consider Before the First Post →

Your First Tweet Chat: What You Need to Know to Be Successful

Twitter

by Susan Solovic November 12, 2015 Follow @SusanSolovicNovember 12, 2015 I’ve participated in a number of Tweet chats. They’re a great way to gain followers, establish your authority, and both interact with and learn from others. Tweet chats are quite popular, and if you plan on being a Twitter power user and leveraging it to … Continue reading Your First Tweet Chat: What You Need to Know to Be Successful →

Dissecting The Success Of Your First Holiday Email Send

Email Marketing

by Denise Chan November 10, 2015 Follow @https://twitter.com/mailjetNovember 10, 2015 Hurray! You’ve sent your first holiday email. Now what? You might be tempted to head off and celebrate this momentous step, but before you do – be sure to carve out some time to learn from this first send. Reviewing your KPIs will help you … Continue reading Dissecting The Success Of Your First Holiday Email Send →