Tag Archives: Find

Where Can Marketers Find The Best Customer Data? Under Their Noses

Columnist Mike Sands explains why you should make first-party data a priority and why it will bring you results when it comes to people-based marketing. Mike Sands on August 25, 2015  Today’s marketers face unprecedented pressure to leverage data to deliver relevant and personalized ads, messages and customer experiences. The ever-increasing number of connected channels … Continue reading Where Can Marketers Find The Best Customer Data? Under Their Noses

Find What Works: 5 Actionable Social Media Strategies for Tech Brands

Julia BorginiAugust 18, 2015 Engaging social media content gets shared more often on social media. Well yes, of course it does! We’re more apt to share content if it resonates with us, or creates an emotional connection/reaction with us. Engaged audiences are more likely to turn into customers too, so if you’re using social media … Continue reading Find What Works: 5 Actionable Social Media Strategies for Tech Brands

You’re Making Quality Hires… Find Out Who They Are

Tom GimbelJune 28, 2015 Tim Sackett, SPHR, recently wrote an interesting blog post about ‘highly selective’ employers. Many employers take pride in their rate of hiring compared to their volume of applications. Yet citing research from Time Magazine about selective universities, Sackett questioned whether quantity of applications was an accurate measure of selectivity or quality … Continue reading You’re Making Quality Hires… Find Out Who They Are