Teresa Becker — July 25, 2019 — July 25, 2019 In the world of SaaS products, fine-tuning is a near constant endeavor. Every product goes through the process of checks and balances, and sometimes there are more downs than ups. Just because you have a ‘failing’ product doesn’t mean it’s time to pack up shop. … Continue reading 3 Ways Your Customers Can Help Your Company Turn Around a Failing Product
Burke Alder — May 20, 2019 — May 20, 2019 In the world of SaaS products, there are plenty of ups and downs. Every product goes through the process of checks and balances, and sometimes there are more downs than ups. Just because you have a ‘failing’ product doesn’t mean it’s time to pack up … Continue reading Customer Success Leading Indicators and 3 Ways to Turn Around a Failing Product
Bill Kaplan — April 1, 2019 — April 1, 2019 If you ever wanted to play the role of big-time email marketing consultant, now’s your chance. Grab a pencil, a piece of paper and maybe a calculator, and take a whack at helping a brand get its email program back on track. The brand is … Continue reading You’re the Consultant: Revive a Failing Email Program
Abhishek Shah — March 14, 2019 — March 14, 2019 “Senator, we run ads” replied Mark Zuckerberg when he was quizzed on the court about the revenue source of Facebook. Well, that’s what Facebook is – an 80,000-pound advertising gorilla. 9 out of 10 marketers use Facebook Ads to generate leads and to feed their … Continue reading Why 70% of the Small Businesses are Failing with Facebook Ads
Shannon Willoby — September 13, 2018 Follow @shannonwilloby — September 13, 2018 JESHOOTScom / Pixabay You’ve set up your online shop and now you’re just kicking back and waiting for the orders to come rolling in. But if you’re still waiting. And waiting. And waiting. Maybe it’s time you stopped hoping for customers to magically … Continue reading 12 Reasons Your Online Shop Is Failing (And What You Can Do About It)
Graham Jones — July 28, 2017 Follow @grahamjones — July 28, 2017 FirmBee / Pixabay One in every four visitors to an online mobile shop arrives there as a result of clicking on a Google advert. Yet, a whopping 83% of those people who have clicked on the advert disappear from the resulting page, mostly … Continue reading Online Advertisers Are Failing to Make the Most of Mobile
Adam Baetu — March 5, 2017 Follow @Marcomms4biz— March 5, 2017 Did you know that more than half of new businesses fail within their first five years in operation? While running an SME is rewarding, it is also challenging and hard work, and small business owners need to be prepared and willing to do what … Continue reading Why Digital Marketing is Failing Most SMEs
Columnist Josh Todd reflects on how the US presidential candidates could do a better job of utilizing mobile technology to engage their respective bases. Josh Todd on November 3, 2016 Politicians have always been scattershot in their outreach to voters. Presidential candidates distribute thousands of colorful lawn signs to be placed in yards across … Continue reading Election 2016: Donald Trump and Hillary Clinton are failing at mobile
by Benjamin BrandallSeptember 15, 2016 What is business process reengineering? Like most buzzwords, business process reengineering (BPR) is a dull way to describe an interesting topic. Put simply, it’s the act of rethinking the way you do the important things in your business. It’s when you say “this is so inefficient it’s killing us”, and … Continue reading Business Process Reengineering: What to Do If Your Business Is Failing
by Sandra HessAugust 30, 2016 Nearly every business owner and hiring manager is guilty of making choices that negatively impact their quality of hire. We’ve discussed it before – some 95 percent of the employers have admitted to recently making a bad hiring choice. But these poor decisions don’t just cause monetary damage. Bad hires … Continue reading 5 Reasons Your New Hires Are Failing
