Tag Archives: Fail

Why Do Small Businesses Fail to Convert as Many Customers as Big Brands?

Why Do Small Businesses Fail to Convert as Many Customers as Big Brands?   Wisam Abdulaziz   Dec 19, 2025     In today’s digital landscape, starting an online business is more accessible than ever. With AI-driven tools and modern platforms, you can launch a website, CRM, or ad campaign in days, not months. There … Continue reading Why Do Small Businesses Fail to Convert as Many Customers as Big Brands?

Why most martech RFPs fail and how to get vendor selection right

The martech RFP process is long, complex and often flawed. Focus on these key areas to make smarter technology choices. Kristina Kalpokaite on February 13, 2025   Most brands replace their martech tools within five years, according to the most recent MarTech Replacement Survey. chasing better features, integration and ROI. But selecting the right platform … Continue reading Why most martech RFPs fail and how to get vendor selection right

Computer scientists have predicted whether your startup will fail based on your personality

  By Clint Rainey October 19, 2023 Ask business experts what qualities they believe successful startup founders possess, and there’s a number and metric for everybody: It’s three personality traits and four types of founders, or it’s the Big Five traits, or maybe six successful traits, or it’s seven, with seven personality types—on up to … Continue reading Computer scientists have predicted whether your startup will fail based on your personality

Traditional Chatbots Fail To Make Sense, Study Finds

Traditional Chatbots Fail To Make Sense, Study Finds by Laurie Sullivan  @lauriesullivan, February 1, 2023 Conversational artificial intelligence built into chatbots has moved beyond keywords used in traditional search to create a response, which is why the maker of ChatGPT — OpenAI — has attracted so much attention. About 75% of customers participating in a … Continue reading Traditional Chatbots Fail To Make Sense, Study Finds

Retailers Fail To Capitalize On Gift Cards As Digital Purchases Rise

Retailers Fail To Capitalize On Gift Cards As Digital Purchases Rise by Laurie Sullivan  @lauriesullivan, July 5, 2022 The majority of customer journeys to make a purchase begin online, and digital is the entry point to a growing number of retail experiences. Still, most retailers have been slow to react to increased demand for digital … Continue reading Retailers Fail To Capitalize On Gift Cards As Digital Purchases Rise

‘You will not be allowed to fail twice’: Leaked video from Better.com meeting underscores botched layoffs

By Clint Rainey   April 07, 2022 Leaked video from a second meeting that Better.com held minutes after the now-infamous Zoom call in December, when it terminated 900 employees, provides stunning new insight into the level of mismanagement that went into perhaps the most bungled corporate downsizing in recent memory. Before the holidays, footage of … Continue reading ‘You will not be allowed to fail twice’: Leaked video from Better.com meeting underscores botched layoffs