by Anthony BroveroAugust 9, 2016 Facebook hashtags can be a confusing topic for someone first getting into social media marketing. So we rounded up these fine social media experts to help clarify the hashtag’s role with Facebook marketing and what the appropriate uses are for your business. Social Media Experts Weigh In On The Facebook … Continue reading Facebook Hashtags: Where Do They Fit In Your Marketing Strategy?
by Prasanna Bidkar Follow @prasannabidkarAugust 6, 2016 Facebook received a lot of flak in the last couple of years. This is partly because of a plethora of new social networks mushrooming. In addition to new applications, apps like WhatsApp caught people’s fancy as smartphones became the device of choice. Its financial numbers and revenue too … Continue reading Why Facebook For Business Is A Good Idea
by Andrew Hubbard August 1, 2016August 1, 2016 Facebook advertising is quickly becoming one of the most popular paid traffic sources on the planet. There are over 3 million advertisers on the platform and it’s growing fast, with a 50% increase in the number of advertisers using Facebook ads from 2015-2016. But if you’ve never … Continue reading 4 Facebook Ad Campaigns to Boost Your Conversion Rates
by Kevin O’Brien July 29, 2016 Follow @kobrienwhyJuly 29, 2016 It doesn’t matter where your business is located or what it offers, there are potential customers on Facebook. The problem most business owners face is that they’ve never been successful generating any business from their social media efforts. An August 2015 study by Manta asked … Continue reading 3 Ways to Improve Your Small Business Facebook Page
by Mark Simmons July 27, 2016 Follow @mixeddigitalJuly 27, 2016 Any business that’s involved in online marketing would love to improve their social media engagement. Let’s face it, social media has fast become the mainstay of the online experience. With 1.55 billion active users a month, there’s a multitude of people engaging and interacting on … Continue reading 5 Really Smart Ways To Use Facebook Live
by Sahail Ashraf July 29, 2016 Follow @TalcontentJuly 29, 2016 Facebook is a funny old thing, and one of the funniest aspects of Facebook right now for brands is that even the most ‘up-and-coming’ brands are pretty much rocking it on the platform. The brands we are going to be looking at today are ‘up … Continue reading 5 Up-And-Coming Brands On Facebook And The Lessons We Can Learn From Them
by Laurie Sullivan, Staff Writer @lauriesullivan, July 28, 2016 Marketers strive to understand the interests, needs and expectations of people that use Facebook and Instagram to plan their media spend, but measuring the effectiveness of cross-platform and cross-channel campaigns has been a bit of a challenge. When it comes to cross-platform measurement, 35% of advertisers … Continue reading Consider Cost Per Outcome When Optimizing Audience Buying On Facebook, Instagram
Want to improve your Facebook ad performance? Columnist Brad O’Brien talks new and lesser-known Facebook targeting options to consider. Brad O’Brien on July 21, 2016 Whether it’s performance-driven advertising, awareness or engagement you’re seeking, Facebook undoubtedly offers the best targeting options of all social platforms. The ability to tap into a plethora of your … Continue reading 9 new and semi-secret Facebook targeting options
by Laura Donovan July 27, 2016 Follow @thewordproJuly 27, 2016 Facebook Business Pages provide a lot of tools and features to help a business grow and generate new revenue. Business Pages offer a place for consumers to connect with the business and other consumers. In addition to a business sharing information and news through daily … Continue reading 4 Reasons Your Business Needs to Pay Attention to Facebook Reviews
by Larry Kim July 25, 2016July 25, 2016 Ladies and gentlemen. We come together today to once again mourn the loss of Facebook organic reach, to share the grief all of us marketers feel. And perhaps, in that sharing, we can find the strength to look toward the future with some hope. Yes, organic reach … Continue reading Hacking the Facebook Newsfeed Algorithm: 5 Ways to Recover Organic Reach
