Tag Archives: Facebook

Facebook Debuts Marketing Mix Modeling Portal

Facebook Debuts Marketing Mix Modeling Portal by Gavin O’Malley, Staff Writer @mp_gavin, January 31, 2017 As part of a broader effort to help brands track campaign performance across channels, Facebook is rolling out a marketing mix modeling (MMM) portal where measurement partners can gather information directly from Facebook, Instagram and Audience Network on their clients’ behalf. … Continue reading Facebook Debuts Marketing Mix Modeling Portal →

13 Lesser-Known Tricks for Increasing Facebook Engagement

Facebook Engagement

Young Entrepreneur Council — January 29, 2017 Follow @YEC— January 29, 2017 What’s a great trick for increasing engagement on Facebook that most new business owners don’t already know? 1. Create Original Content for Facebook While it can be tempting to just link out to existing content of yours on Facebook, you’ll get much better … Continue reading 13 Lesser-Known Tricks for Increasing Facebook Engagement →

How To Change The Owner Of A Facebook Ad Account

Facebook Advertisement

By Carolina Valdez-Ambia January 13th, 2017 No matter what, Facebook continues to be a solid source of brand awareness and has now expanded it’s influence into the purchasing funnel. The percentage of consumers that admit having their purchasing choices skewed by a company’s social media post increases so it’s no surprise many companies have created … Continue reading How To Change The Owner Of A Facebook Ad Account →

What We’ve Learned Using Video in Facebook Ads

Facebook Video

Justin Horvath — January 27, 2017 Follow @justin_horvath— January 27, 2017 It’s no secret that video content is quickly taking over Facebook users’ timelines. In fact, back in June of 2016, Facebook’s Vice President of European, Middle Eastern and African operations mentioned that in about 5 years, Facebook “will be probably all video.” Let’s face … Continue reading What We’ve Learned Using Video in Facebook Ads →

Small Biz 101: Managing Your Facebook Page

Facebook Pages

Megan Ingenbrandt — January 27, 2017 Follow @mingenbrandt21— January 27, 2017 So you’ve done the hard part. You’ve gotten all of your licenses, permits, and the location. You know what you’re selling and what your business is all about. Your product is ready and lined up on the shelves. Hell, you’ve even got your own … Continue reading Small Biz 101: Managing Your Facebook Page →

Private Messaging For Service on Twitter vs. Facebook: Pros and Cons

Facebook Messenger

Tamar Frumkin — January 26, 2017 Follow @tamarush— January 26, 2017 Customer complaints on social media are finally floating back down to Earth where they belong. Rather than lobbing stratospheric public posts, consumers increasingly prefer help over private direct message. This is a huge relief for heads of customer service, PR, and marketing, but they … Continue reading Private Messaging For Service on Twitter vs. Facebook: Pros and Cons →

7 Tips to Improve Facebook Targeting

Facebook Targeting

Mickie E Kennedy — January 23, 2017 Follow @ereleases— January 23, 2017 If you use Facebook for advertising your business, you probably have already seen just how many different ways you can market to potential customers. Even the smallest change you make, like switching out an image or changing the tone can make a big … Continue reading 7 Tips to Improve Facebook Targeting →

How Facebook Will Make You Famous

Facebook Engagement

Dennis Yu — January 18, 2017 Follow @dennisyu— January 18, 2017 I’ve spoken in front of thousands and get quoted regularly in the mainstream press. Posting and boosting Facebook video has been my secret to getting invited to speak, because it makes you look influential. But not just any video will do. And you have … Continue reading How Facebook Will Make You Famous →

How To Keep Upping Your Game On Facebook In 2017

Facebook Business

Sahail Ashraf — January 18, 2017 Follow @Talcontent— January 18, 2017 Facebook is still considered to be one of the safest bets for any brand that wants to make an impact on social media. It’s well established and it has a huge reach. Work it hard enough, and you have an excellent marketing and advertising … Continue reading How To Keep Upping Your Game On Facebook In 2017 →

4 Ways to Use Live Video on Instagram, Twitter and Facebook for Your Business

Instagram Video

Dhariana Lozano — January 13, 2017 Follow @DhariLo— January 13, 2017 This past week was been filled with live video updates on your favorite social media networks! Now you can share live streamed videos on Facebook, Twitter AND Instagram. Live videos are a great tool for any business (or person) who is trying to build … Continue reading 4 Ways to Use Live Video on Instagram, Twitter and Facebook for Your Business →