by Wilson Hung May 27, 2016May 27, 2016 You finally decide to invest the time and money into building an email list. Tons of articles explain the importance of email marketing for your business, but you continue to fail at achieving results. Instead you experience: Low open & click-through rates High unsubscribe rates And worse, … Continue reading 8 Email Segmentation Examples That Can Boost Conversions
by Hayley Dixon May 27, 2016 Follow @HayleyDeeeMay 27, 2016 It’s Not All About You I know, I know, by very definition an “About Us” video should be about you, your company, your values. But… Picture the scene: you’re in the grocery store picking up some last minute essentials for a dinner party you’re holding … Continue reading The Anatomy of the Perfect About Us Video + Examples That You Wish Were Yours
by Christine Watts May 26, 2016 Follow @IOUFinancialMay 26, 2016 Ask nearly any successful business owner about whether they achieved their growth alone, and you’re likely to hear the same answer: they had some help and guidance along the way. As a small business owner, it doesn’t take long to realize that you can’t be … Continue reading 5 Examples of Incredibly Helpful Small Business Advisors
by Kevin Ho May 13, 2016May 13, 2016 Instagram contests are a great way to generate more followers and drive more engagement within your network of Instagram Fans. But depending on the type of business you have, what time of the year it is, and what your marketing objectives are, different types of Instagram hashtag … Continue reading 5 Instagram Contest Strategies with Examples
by Brad Smith May 1, 2016 Follow @FixCourseMay 1, 2016 Things move quick on Twitter. The shelf life of a single tweet is four times shorter than stuff on Facebook. That ephemeral nature makes it difficult for messages to stick and get anyone to do anything (to, you know, make your investment in Twitter ads … Continue reading 30 Twitter Ad Examples to Study Before Spending a Dime
by Andre Oentoro April 18, 2016 Follow @breadnbeyondApril 18, 2016 Last night, I watched a downhill bike competition video on YouTube. In the middle of it, I found out it was sponsored by Red Bull. It’s funny, because earlier (April 21, 2016) I saw another dirt bike race on my cable TV sponsored by the … Continue reading 5 Ways to Blend Your Video with the Future of Marketing (Plus Examples)
by Edward George April 16, 2016 Follow @videomybusinessApril 16, 2016 You have almost certainly watched a training video in your career before. A training video is an invaluable tool for conveying huge amounts of information in a simple, easy to understand and intuitive way. Video demonstrations of products and services are great ways to quickly … Continue reading 4 Great Training Video Examples
by Jordan Lore April 13, 2016April 13, 2016 Popups work. So let’s just fast forward through all that “popups are so annoying and can’t actually work!” malarkey, can we? Aweber found in one case study that switching to a popup form compared to a sidebar form increased email sign-ups by 1,375%. If you want a … Continue reading 5 Smart E-Commerce Entry Popup Examples and Why They Work
by Andre Oentoro March 23, 2016 Follow @breadnbeyondMarch 23, 2016 Lately, YouTube content creators have faced a bunch of issues: YouTube copyright strikes. Basically, YouTube is taking down one or more of their videos (or even entire channels) due to reports of copyright infringement or violation of YouTube’s community guidelines. Many YouTubers have uploaded videos … Continue reading 6 Examples of Legally Allowed and Forbidden Content for Online Video
by Brandon Gains March 14, 2016 Follow @brandongainsMarch 14, 2016 The inbox continues to evolve and become an essential part of the customer experience in 2016. In this article I’ll show off brilliant examples of using product and customer data to trigger personalized email marketing campaigns. Airbnb – Behavioral email marketing example – Next Day … Continue reading 14 Behavioral Email Marketing Examples
