Paul Keijzer August 13, 2020 Nearly every choice that you make in your life or in business involves some level of risk. Oftentimes, you are confronted with small risks that present limited potential downside. Other times, you face big risks that may offer big rewards depending on whether you take them smartly or play it … Continue reading 3 Risks Every Leader Should Take
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Why Social Media Should Be a Priority for Every Small Business
Delaney Kline August 4, 2020 People are spending more and more time on their phones these days – especially younger generations, making social media an increasingly effective way to market your business. Social media is a great way for consumers to understand and research a brand before making a purchase. But not all businesses are … Continue reading Why Social Media Should Be a Priority for Every Small Business
5 Critical SEO Metrics Every Business Should Track
Dave Bascom July 8, 2020 One of the great aspects of digital marketing is that everything can be tracked. However, that wealth of data can also be our downfall if we don’t know how to sift through all the noise and focus on the right metrics. There are a thousand different metrics you can measure … Continue reading 5 Critical SEO Metrics Every Business Should Track
10 Cash Flow Management Tips Every Startup Leader Needs to Drive Growth
Erika Giles July 6, 2020 Cash flow is something every startup and small business should prioritize. Business owners need to be proactive about their finances regardless of what the market is like. Depending on how you manage cash flow, you can either grow your business or cause it to fall. There are simple ways to … Continue reading 10 Cash Flow Management Tips Every Startup Leader Needs to Drive Growth
4 elements every content medium needs to have
Your topic should be something your users and followers want to learn about with a clear call to action and flexible messaging to recreate the topic on multiple platforms. Ashley Segura on June 29, 2020 Have you ever started to write a new social media post, record a YouTube video or some other piece of … Continue reading 4 elements every content medium needs to have
7 HR Software Types to Enhance Every Stage of the Employee Life Cycle
Saajan Sharma June 23, 2020 Employees are the most valuable assets of an organization. Businesses make and break because of the management and efficiency of the workforce of a corporate establishment. So, providing a fostering environment and nurturing its working professionals is the responsibility as well as the need for an employer. Now, there are … Continue reading 7 HR Software Types to Enhance Every Stage of the Employee Life Cycle
Storytelling: What Every Startup Can Learn from Nonprofit Marketing
Jeilan Devanesan — May 27, 2020 Marketing at a business and marketing at a nonprofit are two very different things. Often I see content marketing strategies that work great for startups, recycled into blog content for ordinary nonprofits to follow. But that’s not always helpful. Nonprofits don’t have sales teams to set up and manage … Continue reading Storytelling: What Every Startup Can Learn from Nonprofit Marketing
Plan B: Why Every Entrepreneur Should Have One (Or More)
Scott Hirsch — April 27, 2020 If the COVID pandemic has taught us anything, it’s that there is always a need for “Plan B.” Some people – even experts – will tell you if you want to succeed you need to always be in high gear, full throttle… and to a certain extent, this is … Continue reading Plan B: Why Every Entrepreneur Should Have One (Or More)
10 Step Process to Get the Best Deal in Every Negotiation
Steven Imke — April 27, 2020 Negotiations are a strategic discussion that resolves an issue in a way that both parties find acceptable. In a negotiation, each party tries to persuade the other to agree with their point of view. In business, we are constantly negotiating with suppliers, vendors, customers, and employees. To avoid being … Continue reading 10 Step Process to Get the Best Deal in Every Negotiation
15 Invoicing Terms Every Freelancer Must Know
Max Palmer — April 16, 2020 If you don’t get paid on time for the work that you do, you’re putting your freelance business is in jeopardy. That’s why you should be familiar with the following invoicing terms every freelancer must know. You’re going to need them to ensure that you get paid on-time – … Continue reading 15 Invoicing Terms Every Freelancer Must Know
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